In this April edition of The Hobson & Holtz Report, Neville and Shel talk about… Starbucks’ response to a racial incident in Philadelphia that went viral and sparked protests In an effort to reduce “noise pollution,” Ghana wants Muslims to issue the call to prayer via WhatsApp The line between earned and paid media is blurring and consumers don’t care which is which There’s a reckoning coming for terms and conditions Augmented Reality is making huge inroads (except in corpora … [Read more...] about For Immediate Release 134: We start with Starbucks and end with drones
Privacy, WhatsApp and Facebook: a matter of trust
WhatsApp has been getting a bit of stick this past week with news of changes to its terms and privacy policy that will allow the messaging service to share your usage behaviours and other data with Facebook. [...] by coordinating more with Facebook, we'll be able to do things like track basic metrics about how often people use our services and better fight spam on WhatsApp. And by connecting your phone number with Facebook's systems, Facebook can offer better friend suggestions and show you … [Read more...] about Privacy, WhatsApp and Facebook: a matter of trust
Scotland referendum results via WhatsApp and more
Tomorrow, the United Kingdom will not be the same no matter what happens in Scotland today as citizens there cast their votes in a referendum to decide whether Scotland will separate from the UK and become an independent country, or not. The campaigning is done; now it's up to the voters of Scotland to decide what they want for their country and the union with England that's been in place since 1707. Obviously media of all types - mainstream, social - and from all over the world are … [Read more...] about Scotland referendum results via WhatsApp and more
Scaling visual messaging and the attraction for marketers
The rise of mobile messaging apps like WhatsApp - used by at least 500,000,000 people a month around the world who share 700 million photos and 100 million videos every single day - is one growing facet of a multi-dimensioned object that I call "the visual social web." It's not a separate thing to the social web; rather, it's a part of it that I think will have greater significance to people who use such a service, because it's about pictures not only words. And what about words. aka text … [Read more...] about Scaling visual messaging and the attraction for marketers