Tag: Vocus
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Social marketing and social PR: never the twain shall meet?
Earlier this month, I took part in a one-hour interview about social media marketing and social PR for a webinar organized by Cision UK and Vocus UK (both, incidentally, now part of the same enterprise). The event was promoted as…
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Where does social marketing end and social PR begin?
Can you really separate out social marketing and social PR? Or are they just two sides of the same coin? And are there actually start and end points? I’ve partnered with Cision and Vocus to address these elements of a…