SNCR

For Immediate Release 100: Locked and Loaded

Neville Hobson Leave a comment Artificial Intelligence, Business, Communication, Ethics, For Immediate Release, Marketing, Politics, Public Relations, Reputation, Social Media, Social Networks, Society, Technology, Trends, Web
Using Twitter

In the August episode of The Hobson & Holtz Report, Shel and I talked about these topics: The Society for New Communications Research has launched an initiative to assess options for the communications industry to address fake news. An artificial intelligence bot can detect plagiarism (85% of the time). Supporters of US President Donald Trump are amplifying their tweets through a little-known Twitter feature that lets you create and name a Direct Message group. And let’s talk about that twice-daily folder the president gets filled with only positive coverage about him. Agencies are cropping up that focus exclusively on Generation Z. The Westin hotel in Buffalo, NY, is putting an Amazon Echo in every room. Ask Alexa for a toothbrush […]

Continue reading

SNCR research initiative sets out to find solutions to address fake news

Neville Hobson 3 Comments Advertising, Business, Communication, Journalism, Marketing, Public Relations, Reputation, Social Media, Society, Technology, Trends, Web
Truth

Hardly a day goes by without the topic of fake news becoming a news headline itself especially when it concerns Donald Trump. For most people, fake news is largely seen as a driver of distrust about what you read, see and hear online as well as a creator of fear, uncertainty and doubt about the sources that publish it. Earlier this year Tim Berners-Lee said that misinformation – or ‘fake news’ which is surprising, shocking, or designed to appeal to our biases – can spread like wildfire. And it does. For the past six months and more, it’s a topic that has been an ongoing primary discussion theme in the Small Data Forum podcast I co-host each month with Thomas […]

Continue reading

Submit your entry for the 2017 SNCR Excellence in New Communications Awards

Neville Hobson 8 Comments Business, Communication, Events, Innovation, Professional Development, Social Media, Technology
SNCR

The Society for New Communications Research of The Conference Board (SNCR) has begun a call for entries for the 2017 Excellence in New Communications Awards. The winning case studies will be published by The Conference Board and winners will be honoured at its 22nd Annual Senior Corporate Communications Management Conference to be held in New York in Spring 2017. The deadline for entries is Friday February 3, 2017 at 11:59pm PST – just over three months away. Founded in 2005, SNCR is a research and education institution dedicated to the advanced study of how new and emerging communications tools and technologies (such as digital, social media, and mobile) are affecting business, media, health, law, culture, and society. In February 2016, […]

Continue reading

SNCR joins forces with The Conference Board

Neville Hobson 8 Comments Business, Communication, Innovation, Leadership, Professional Development, Social Media, Social Networks, Technology, Web

In early 2005, I joined a select group of business communicators who were social media early adopters to found a new research organization and think tank that would explore new communication tools and technologies. It had a clear vision: To be the leading think tank for the advanced study of new communications tools, technologies and emerging modes of communication, i.e. blogs, wikis, RSS, podcasts, collaborative tools and the growing phenomena of participatory communications and their effect on traditional media, marketing, public relations and advertising, as well as their broader impact on business, politics, entertainment, culture, education, religion and society. And mission: To investigate, develop, share and transfer in-depth and forward-facing insights resulting from our deep ongoing study, learning, and continuous […]

Continue reading

Showcase your communication talent at SNCR Excellence in New Communications Awards

Neville Hobson 3 Comments Communication, Events, Professional Development, Technology

The Society for New Communications Research (SNCR) has issued a call for entries for the 5th Annual Excellence in New Communications Awards, to be awarded in November. SNCR is a global non-profit research and education foundation and think tank, based in California, focused on the latest developments in new media and communications. It’s also the organization behind the hugely successful annual NewComm Forum conference – you can listen to FIR podcasts of some of the speakers’ sessions from this year’s conference in April. (I’ve been involved with SNCR since its founding in 2005 and I’m one of the Founding Fellows.) The SNCR awards programme honours the work of companies, government and non-profit organizations, educational institutions, media outlets and individuals who […]

Continue reading