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Neville Hobson

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Why share if you reserve all rights?

November 1, 2012 by Neville Hobson 

Channel 4 News posted a collection of dramatic photos to its Google+ page of the devastation wrought by Superstorm Sandy in New York City and elsewhere on the US east coast. My second thought was why post these pics with the restrictive copyright wording of "all rights reserved"? I noted in my post on Google+ when I shared Channel 4's post: [...] So how does that fit with the social web and sharing - just like I've done with the pics here on Google+?  And if I import this Google+ post to … [Read more...] about Why share if you reserve all rights?

Filed Under: Communication, Law, Mainstream Media, Public Relations, Social Media, Web Tagged With: #Sandy, Pinterest

Do your due diligence before using someone else’s content online

September 4, 2012 by Neville Hobson 

The Financial Times reports on an interesting legal dispute between British luxury fashion house Burberry and the estate of actor Humphrey Bogart that highlights the copyright minefield businesses can be faced with on using images online. Burberry used a still from the final scene of the film Casablanca, showing Bogart in his iconic trenchcoat, in a Facebook timeline depicting the evolution of Burberry’s products and culture. Bogart's estate said the use was without its permission and, in any … [Read more...] about Do your due diligence before using someone else’s content online

Filed Under: Business, Communication, Law, Marketing, Public Relations, Social Media, Trends, Web Tagged With: Facebook, Pinterest

Share on Pinterest if you have the right

February 20, 2012 by Neville Hobson 

One online property that's been getting huge attention over the past few weeks is Pinterest, the join-by-invitation content-sharing and social networking service. Not only huge attention but also huge take-up by its users - TechCrunch reported earlier this month with data from comScore showing Pinterest reached 11.7 million unique monthly US visitors, crossing the 10 million mark "faster than any other standalone website in history." Like many other people, I've been experimenting with Pinterest … [Read more...] about Share on Pinterest if you have the right

Filed Under: Communication, Law, Social Media, Social Networks, Weblog Tools Tagged With: Pinterest

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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