Content marketing is a topic I've talked about quite a bit recently, in particular relating to the consequences of not having a clear strategy and the measurable benefits that can arise when you do. So I was delighted when Glenn Gaudet, founder and president of GaggleAMP, invited me on to the latest episode of AMP Up Your Social Media podcast to discuss the role of the C-suite in social media marketing and how to communicate social media benefits to senior influencers in your … [Read more...] about The role of the C-suite in social media marketing
GaggleAmp
FIR Interview: Update on FIR’s GaggleAmp with Founder and President Glenn Gaudet
GaggleAmp is a service that helps amplify your social media messages. The company's founder and president, Glenn Gaudet, gave FIR an account to use and report on back in September 2011. Since then, we've posted a series of updates with Glenn about GaggleAmp's amplification of FIR promotions. In this entry in the series, FIR co-host Shel Holtz gets the latest from Glenn. In the GaggleAmp process, fans sign up to receive tweets, Facebook updates and/or LinkedIn Messages that they can modify … [Read more...] about FIR Interview: Update on FIR’s GaggleAmp with Founder and President Glenn Gaudet