Everyone is trying to figure out the future of content

I was looking again at some of the video recordings of last week’s debate at the British Library in London that I went to, organized by B2B SaaS company Meltwater, and which addressed the topic of “The Future of Content.” The debate and subsequent Q&A session lasted two hours – you can watch the complete-event video as if you were there – and was a worthwhile experience listening to the keynote address from Richard Sambrook, Edelman’s Chief Content Officer (and a former Director of Global News at the BBC) and the panel members’ commentaries ably facilitated by panel chair Matthew Gwyther, the editor of Management Today magazine. And a stellar panel it was comprising Jorn Lyseggen, founder and CEO of […]

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