In this monthly episode of The Hobson & Holtz Report aka FIR 130, the major discussion surrounded Facebook and the growing crisis embroiling the social network over alleged misuse of data about users and their friends by the political consultancy and data mining firm Cambridge Analytica. Shel and I offered a plethora of opinion and considered some of the elements of this kerfuffle from a communicator's perspective. Other stories that made the discussion list in this episode included … [Read more...] about For Immediate Release 130: Facebook’s Moments of Truth
Even if you're not interested in nor a user of Facebook, you'd have been hard pressed indeed to have avoided the blaze of publicity about the social networking site every day this past week. That blaze has been white hot in its ferocity and intensity on alleged wrong-doing by the American firm, and by a British political consulting and data mining company called Cambridge Analytica, over the mishandling of data related to more than 50 million users that allegedly played a significant role in … [Read more...] about What next for Facebook?
Shel and I recorded the October edition of the monthly Hobson & Holtz Report. This month’s topics: Three distinguished PhDs propose a Magna Carta for Artificial Intelligence. Too soon? Research establishes a connection between CEOs who mangle English during analyst calls and falling share prices. What can PR agencies and associations do to build a reputation of trust in the wake of the Bell Pottinger scandal? New data points reinforce the importance of companies taking … [Read more...] about For Immediate Release 109: CEOs Torturing English
How did we manage before Twitter? is a question I often hear, asked by a range of different people from casual personal users to immersed influence marketers. I've found it a great tool over the past decade to help me connect with others, share thoughts and opinions, bookmark ideas and join up the dots in conversations. It's that latter aspect that is especially useful thanks to the hashtag, a device created by Chris Messina that came to the fore a decade ago as a means of connecting people … [Read more...] about #Hashtag10: the best hashtag fails in a decade
In the August episode of The Hobson & Holtz Report, Shel and I talked about these topics: The Society for New Communications Research has launched an initiative to assess options for the communications industry to address fake news. An artificial intelligence bot can detect plagiarism (85% of the time). Supporters of US President Donald Trump are amplifying their tweets through a little-known Twitter feature that lets you create and name a Direct Message group. And let’s talk … [Read more...] about For Immediate Release 100: Locked and Loaded
One of the scourges of modern connected times is the rise of so-called fake news, a phenomenon that's invasive and pervasive and a driver of distrust about what you read, see and hear online as well as fear, uncertainty and doubt about the sources that publish it. And not only such reactions upon immediate discovery, but also the unwitting spread of fake news by those who publish, talk about or share such content without knowing it's false. It's not new by any means - in the pre-internet … [Read more...] about How to play your part in fighting fake news
One of the most credible articles I've read this year on what's happening with live online video appeared in the Guardian last week. Written by Jerry Daykin, a global digital partner at Carat UK, the feature describes a complex landscape where live-video tools like Periscope, Facebook Live Video and Snapchat enable individuals to create and share content on-demand, yet highlights an issue that could have a big impact on how this landscape continues to evolve: A growing problem for social … [Read more...] about Lights, camera, action: the unexpected rise of live online video