Not only has Facebook gathered huge numbers of members - half a billion at the last count - but the social network has also become the number one social presence in many countries, displacing some home-grown domestic social networks. A glance at the world map of social networks 2010 you see above shows a clear picture of the colonization (for want of a better word) of Europe, for instance, where Facebook has displaced its competitors in France (Skyrock used to be #1) and Germany (StudiVZ, … [Read more...] about Facebook supreme
[Update May 17: If you read this post before today, you might notice that the title now has changed with the addition of one extra character: the question mark. Reaction and comments since I published this post on May 15 have given me some pause to think, with one potential attractive-sounding alternative to a complete exit from Facebook. See the additional content at the end of the post.] [Update May 30: Final decision - I decided to implement a pretty measured way to keep a Facebook presence … [Read more...] about Goodbye Facebook?
ReadWriteWeb published a detailed post today on research from Razorfish about online consumer behaviours with a strong focus on Twitter and Facebook. While the overall post makes for interesting reading and is very useful from a fact-finding perspective, what leapt at me from RWWâ€™s page were two charts and a concise paragraph. First, the two charts: Just look at what people said was their â€˜usualâ€™ behaviour (the bright-red bar). And the highest â€“ purchase a product or service. … [Read more...] about Facebook is for brands – the careful ones
Since the announcement earlier this week that Facebook is acquiring Friendfeed, Steve Rubel wonders whether heâ€™s seeing a trend: [â€¦] I have seen an uptick in friend invitations on Facebook, with these individuals specifically saying they follow me on Friendfeed. Now I don't know if this is a trend or not, but some others are seeing the same. [â€¦] This presents a bit of a dilemma. To date on Facebook I have only let people into my network who I have personally met or corresponded. … [Read more...] about Friendfeed and Facebook: Trends already?
Surprise news last night was Facebookâ€™s acquisition of Friendfeed. Facebook â€“ a giant among social networks â€“ has grabbed the comparatively-tiny Friendfeed content-sharing service (which has just 12 employees) as the means to accelerate Facebookâ€™s product development plans, according to some opinion in Silicon Valley. Others say itâ€™s all to do with further refining where the battle lines with Google will be drawn, including the future of Twitter (I imagine speculation will now be … [Read more...] about I like to think of Friendbook not Facefeed