SDF Podcast 16 – Trust, communication clarity, balanced news and tech heretics

Yet again, the Three SDF Podcasteers Neville Hobson, Sam Knowles and Thomas Stoeckle tackle a range of related themes, from trust in society to clarity in corporate messages, global attitudes towards news, and Silicon Valley’s growing number of critical voices. This episode’s show notes were written by Thomas Stoeckle. The 2018 Edelman Trust Barometer finds China and the US poles apart, with the US in last place, experiencing its largest drop in the survey’s history, and China on top with…

Rays of light amongst the gloom in the 2015 Trust Barometer

If you glance through the 2015 Trust Barometer published by the Edelman PR firm on January 20, you’d be forgiven for thinking that things are bad if not dire everywhere. The report – marking the 15th consecutive year Edelman has been publishing this – contains the results from surveying 33,000 people in 27 countries in order to paint a picture of public trust in business, the media, government and NGOs in those 27 countries and averaging across the world. The…

The sorry state of trust according to Edelman’s 2014 Trust Barometer

A key finding in the 2014 Trust Barometer published today by Edelman PR shows that, once again, public trust in governments around the world trails far behind trust in business. Moreover, the ‘trust gap’ has increased markedly in the 2014 findings compared to 2013 – now a 14-point gap – and, indeed, overall compared to five years ago when the financial crisis was starting to bite. While this gap illustrates a global average, where people’s trust in governments varies within…

A leadership call to action to build trust

The broad decline in trust in business and political leadership we’ve seen over the past few years took a deep dive during the last twelve months as, today, less than a fifth of people believe that a business or government leader will actually tell the truth when confronted with a difficult issue. That’s the stark headline metric in the 2013 Edelman Trust Barometer published yesterday which, according to Edelman CEO Richard Edelman, “demonstrates a serious crisis of confidence in leaders…

HP’s new OfficeJet Pro 8500 on trial

How cost effective is your printer in terms of consumables like paper and ink or toner? Does it use a lot of electricity to run? Is it environmentally friendly in terms of manufacture, day-to-day operation and ultimate disposal? These are probably not questions at the front of your mind each time you send an email or Word doc to the printer to get a hard copy. They’re not usually the prime things I think about when printing – although cost…

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