Committee Room number 10 in the House of Commons in London was the setting in the evening of July 7 for a vibrant debate on a big topic, formally titled "Wearable technology is an ethical nightmare for the communications, marketing and PR professions." Organized by The Debating Group and sponsored by the CIPR, the motion was proposed by Stephen Davies and seconded by me; and opposed by Stephen Waddington and seconded by Claire Walker. About 100 people formed the audience, many of whom … [Read more...] about The only way is ethics #PRethics
Amongst the buzz and hype surrounding Google Glass, health and fitness monitoring wristbands, smart watches, implantable devices, talking cars and the rest of the burgeoning field labelled 'wearable technology,' an important aspect is largely overlooked if not ignored. That aspect embraces multiple issues, from privacy of personal or confidential information to ethical behaviours we expect from companies and brands who may use wearable technology in their marketing, communication and other … [Read more...] about Is wearable technology an ethical nightmare for PR?