The subject of ethics in public relations often provokes strong opinions from people, especially when questionable practices fall under the critical spotlight - as Scott Adams so cannily grasped in this Dilbert cartoon in August. Ethics in PR issues from the past few years that readily come to my mind range from Edelman's shattered pedestal over not one but two Wal-Mart kerfuffles in 2006; the anti-astroturfing campaign by Trevor Cook and Paull Young in that same year; ongoing PR spam (very … [Read more...] about So what will you do for ethics in PR?
Next week, the CIPR launches The Conversation. What is it? A content syndicator? An online place to network? Discover people? Discover interesting content? A social network? All of the above? Better to let the CIPR tell you: The Chartered Institute of Public Relations (CIPR) is launching ‘The Conversation’ at its social media conference, 11 April. The Conversation is your one-stop shop for great blog posts by practitioners, consultancies, academia and students, from the UK and further … [Read more...] about CIPR wants you to join The Conversation
A new television channel started up today in London that offers the organization behind it an opportunity to reach out in a new and interesting way to people it wants to connect with, and viewers to gain access to information they might otherwise not have a chance to. Broadcasting live on the net with scheduled interviews, the channel is CIPR TV and the organization behind it is the Chartered Institute of Public Relations (CIPR). The inaugural live broadcast of CIPR TV took place today when … [Read more...] about A promising start for CIPR TV
The Chartered Institute of Public Relations (CIPR) wants your help to develop a best-practice set of guidelines on using social media in PR practice. According to the CIPR's Social Media Panel, the open consultation is designed to help ensure that the guidelines reflect best practice, capture expert thinking and reflect new technologies, tools and ways of working, as they develop. If you have a constructive point of view about social media in UK public relations practice, you can add your … [Read more...] about CIPR seeks your input on updating social media guidelines