It was great to see tweets like this one from Lisa Pool as we concluded "How social do you want your PR?" at the headquarters of the Chartered Institute of Public Relations (CIPR) in London on January 24. The title of the evening meeting - one in the CIPR's Social Summer series of conversation and networking events - at which some 50 or so people took part was the central question raised in an assessment of the broad digital landscape that's in our PR view, from what was on our radar in 2012 … [Read more...] about Underpinning how social you want your PR
That's the title of a discussion session I'll be leading in London on Thursday December 6 January 24, 2013 as part of the CIPR's Social Summer series of meetings, designed to encourage an informal and relaxed atmosphere with interesting conversation and networking opportunities. [Update Dec 4:] It looks like Christmas festivities have had an influence on the event for the original date of December 6. As a result, the CIPR has rescheduled it for Thursday January 24, 2013. Description, etc, … [Read more...] about How social do you want your PR?
It's taken quite a while but it's finally here - Wikipedia Best Practice Guidance for Public Relations Professionals: version 1 of a document that sets out a formal picture on how the Chartered Institute of Public Relations (CIPR) believes public relations practitioners should behave when it comes to content on Wikipedia. The most controversial view clearly stated in the guidance - the concept of which has been in the doc since its earliest public incarnation as a draft made available in May … [Read more...] about The journey begins: guidance from the CIPR on PR and Wikipedia published
The Chartered Institute of Public Relations (CIPR) launched a social media newsroom on January 23. In their words, it "integrates announcements on our website with our Twitter feed, Facebook and LinkedIn pages and with the CIPR Conversation." It's a good example of an organization evolving how it communicates information about itself (and, in this case, about a profession and its membership) and how it enables easier sharing of its content in ways that are measurable, eg, social-share … [Read more...] about Integrated CIPR news on your desktop – shame about mobile
One of the great things about the Ethics Awareness Month initiative from the Public Relations Society of America (PRSA) is that it helps focus clear attention on a core issue in the profession that, in many people's minds, needs that attention.It doesn't matter a bit that the PRSA's initiative happens to be organized by the professional body that represents practitioners in the USA. To give full credit to them (as well as recognize some good common sense at work), it's very open - anyone with a … [Read more...] about Being inclusive about PR ethics