There is no try

Today is Blog Action Day, an annual event that’s run since 2007 that aims to create a positive discussion online that enables social good about an important topic. The topic this year is The Power of We. This is my contribution to the conversation. In the second Star Wars film of the original trilogy, released in 1980, the Jedi master Yoda admonishes Luke Skywalker for his lacklustre approach to a difficult task with the words “Try not. Do. Or do


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About This Blog

When the only certainty is change, communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital communication to help you understand what they mean for people and organizations.

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