German car maker Audi has published a terrific video that tells a compelling story about teamwork, technology, individual courage and stamina - all requisite elements of what Audi looks for to win the Le Mans 24-Hour Race again this year (it takes place at Le Mans in France on June 11-12). I imagine, too, that not coincidentally, such words fit with Audi's brand attributes and values: Vorsprung durch Technik in action, as it were. Brand Republic reports that Audi will premiere the … [Read more...] about Story-telling the Audi way