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Artificial intelligence risks GM-style public backlash, experts warn

November 3, 2017 by Neville Hobson 

Researchers say social, ethical and political concerns in the UK about artificial intelligence (AI) are mounting and greater oversight is urgently needed, according to the Guardian. Otherwise, we could expect to see the kind of social disruption that greeted the advent of genetically-modified (GM) foods during the past decades. The Guardian's report notes that there are no testing standards or requirement for AI to explain their decisions. There is also no organisation equipped to monitor and … [Read more...] about Artificial intelligence risks GM-style public backlash, experts warn

Filed Under: Artificial Intelligence, Communication, Ethics, Innovation, Politics, Public Relations, Science, Society, Software, Technology, Trends Tagged With: Article, Artificial intelligence (AI), Computing, Ethics, Ian Sample, Main section, News, Science, Technology, The AI future, The Guardian, UK news, UK Science

Social media stars breaching rules on promoting brands, watchdog says

October 9, 2017 by Neville Hobson 

songofstyle Instagram

The Guardian reports on a rise in complaints to the Advertising Standards Authority (ASA), the UK advertising regulator, who says ‘influencers’ on social media sites such as Instagram and Twitter fail to declare that they are being paid to publicise products. The newspaper defines 'influencers' thus: Social media celebrities who have large and engaged followings online. They get paid money to publicise products and can command tens of thousands for one post. This is about disclosure where … [Read more...] about Social media stars breaching rules on promoting brands, watchdog says

Filed Under: Advertising, Business, Communication, Ethics, Marketing, Reputation, Social Media, Web Tagged With: Advertising, Article, Blogging, Digital media, instagram, Internet, Main section, Media, News, Newspapers & magazines, Sarah Marsh, Social media, Technology, The Guardian, Twitter, UK Home News, UK news

Who should die when a driverless car crashes? Q&A ponders the future

October 3, 2017 by Neville Hobson 

In the 2004 science fiction film I, Robot, the police detective hero played by Will Smith is in a car crash resulting in his vehicle and another sinking in a river. The other car contains a trapped 12-year-old girl. With imminent death by drowning confronting both characters, a rescue robot appears and rescues the hero from his doomed car but leaves the girl to die. Why? Because, the robot's logic tells it, her survival was statistically less likely than the Will Smith character's. This … [Read more...] about Who should die when a driverless car crashes? Q&A ponders the future

Filed Under: Ethics, Artificial Intelligence, Innovation, Law, Public Relations, Society, Technology, Trends Tagged With: Article, Artificial intelligence (AI), Australia news, Australian education, Australian politics, Business (Australia), Christopher Knaus, Computing, Drones (non-military), Ethics, News, Q&A, Robots, Technology

#Hashtag10: the best hashtag fails in a decade

August 24, 2017 by Neville Hobson 

Hashtags

How did we manage before Twitter? is a question I often hear, asked by a range of different people from casual personal users to immersed influence marketers. I've found it a great tool over the past decade to help me connect with others, share thoughts and opinions, bookmark ideas and join up the dots in conversations. It's that latter aspect that is especially useful thanks to the hashtag, a device created by Chris Messina that came to the fore a decade ago as a means of connecting people … [Read more...] about #Hashtag10: the best hashtag fails in a decade

Filed Under: Twitter, Business, Communication, Social Media, Society Tagged With: Article, Blogging, Digital media, Edward Helmore, Facebook, Internet, Media, News, Social media, Social networking, Technology, Twitter, US news, World news

Artificial intelligence survey finds UK public broadly optimistic

April 25, 2017 by Neville Hobson 

Pepper

This article titled "Artificial intelligence survey finds UK public broadly optimistic" was written by Ian Sample Science editor, for theguardian.com on Monday 24th April 2017 23.01 UTCApart from fears of mass unemployment, accidents with machinery, restrictions on freedom, increased economic inequality and a devalued human experience, the public are broadly optimistic about the arrival of artificial intelligence, according to one of the first surveys of British opinions about the technology. … [Read more...] about Artificial intelligence survey finds UK public broadly optimistic

Filed Under: Artificial Intelligence, Business, General, Innovation, Society, Technology, Trends, Workplace Tagged With: Article, Artificial intelligence (AI), Computing, Consciousness, Ian Sample, News, Royal Society, Science, Technology, UK news, UK Science

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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