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Apple Watch

Apple Watch: How desirable and disruptive will it be?

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For the past six months, I’ve been wearing a smartwatch, the Samsung Gear 2 Neo you see pictured here. As I have a number of Samsung mobile devices, this smartwatch is ideal for me as it’s geared, so to speak, to work […]

Posted on March 9, 2015March 9, 2015 BusinessCommunicationGadgetsMarketingMobilePublic RelationsSoftwareTechnologyWearable Tech

The Apple Watch is very much in the fashion game

Until last week, “iWatch” was the name widely and wildly speculated about for months if not years for what Apple’s expected entry product into the wearables market would be called. As Apple’s announcement on September 9 made clear, “iWatch” was […]

Posted on September 15, 2014September 15, 2014 BusinessCommunicationGadgetsInnovationMarketingPublic RelationsSocietyTechnologyWearable Tech
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