Tag: Andrea Vascellari
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FIR On Strategy with Andrea Vascellari, Episode 2: October 3, 2013
It all starts with monitoring and listening, I’m sure you heard that before. But what should we monitor exactly? Why is it so important and how can we do it? In this episode, I answer these questions by sharing with…
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FIR On Strategy with Andrea Vascellari: Episode 1, September 26, 2013
The inaugural episode of FIR On Strategy with Andrea Vascellari. In this first episode, we explore the structure and process of the “Adaptive Digital Strategy Framework.” We will understand how it functions and, indeed, why it’s called “adaptive”. Imagine this…