Test piloting shiny new objects to see what's coming next

As a Communicator, Social Strategist, Consultant, Digital Change Agent, Writer, and Podcaster, I have a strong curiosity for technology and how it’s used helping people and organizations to find their authentic voices in today’s distrusting world.

I am a believer in an Internet for everyone yet still half the planet has no access. A believer in Web 3 for everyone yet what I see is a land grab that is far from that. An early adopter and player with social media yet mostly seeing how it works more for platforms and advertisers than works for users of those platforms. A co-founder of podcasts pursuing the power of audio to influence. A traveller from Second Life a generation ago navigating the metaverse of today, applying old learnings and new experiences as it rapidly evolves. With Big Tech making strides to define what our online experiences will be, what will all this look like tomorrow?

Notwithstanding everything, though, I’m an eternal optimist. New adventures beckon!

Latest Articles

NFTs
Web 3

Making NFTs as easy as shopping in a store

One of the difficulties with NFTs for most people is understanding precisely what they are and what they mean to a purchaser. Even the name from which the initialism is derived – ‘non-fungible token‘ – sounds like so much techno-babble. Still, NFTs are a $41 billion marketplace right now that

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Podcasting
For Immediate Release

Pivoting the FIR podcast

When Shel and I started the For Immediate Release podcast, usually abbreviated to ‘FIR,’ in January 2005, we had a big vision for it. We wanted to have a conversation about topics that interested us at that intersection of business, communication, and technology. As we noted in a post on

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Server rack
Web 3

Is Web 3 decentralization a pipe dream?

Matthew Rosenfeld, known as Moxie Marlinspike, the creator of the Signal encrypted messaging service, writes a comprehensive analysis of Web 3, centralization and decentralization, NFT, cryptocurrencies, and a great deal more. His starting point: web3 is a somewhat ambiguous term, which makes it difficult to rigorously evaluate what the ambitions

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Meta metaverse
Metaverse

Pay attention to metaverse experiments

The metaverse isn’t what you think it is because we don’t know what it is, says CNET. It’s a good starting point to think about a topic that I believe is one of three elements – metaverse, Web 3 and Internet 2 – that make up a singular entity that’s

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Mailbird
Business

Mailbird is a good tool for email and calendar management

For more than twenty years, Microsoft Outlook has been the primary software tool I use for email and calendars on Windows PCs, for both business and personal uses. On New Year’s Day, I switched my personal email accounts to Mailbird, a software tool that lets me manage my email and

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Outbox / Asides

  • The AP shows the way for an NFT marketplace
    on January 14, 2022

    An NFT marketplace with a difference? Well, an offering from the Associated Press certainly is different in the content – the NFTs – it’s making available to casual collectors and market makers alike. Launching on January 31, the AP NFT Marketplace will offer unique NFTs, including Pulitzer Prize-winning photos, from some of the most important

  • Resolving RSS feed problems needs perseverance
    on January 8, 2022

    Over the past couple of weeks, I’ve been working on an updated look and feel for my website that hosts my primary blog. It’s not had such TLC since I refreshed it in 2017 with a new (and still current but tweaked) WordPress theme. I’m using a combination of Elementor Pro and CSS Hero to

  • Get a test kit for Covid self-testing
    on January 5, 2022

    Getting tested to see if you have the Omicron variant of Covid-19 or not is fast becoming an important part of daily life. At a time when infection rates are soaring – there were over 218,000 people reported newly infected in the UK yesterday Jan 4 – the means to see if you’re infected or

From the Library

American Express and Foursquare connect in the UK

I was pretty excited when I first learned that American Express were bringing their Foursquare promotional offerings to the UK, their first market for this outside the US. Just as in the US, what the promotion does for American Express cardholders in the UK is give you special offers when

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Kick off your PR career with an apprenticeship

What does “public relations” mean to you? It’s a good question especially when the definition of those two words has been under review this year. The CIPR says PR is about reputation – the result of what you do, what you say and what others say about you. Its aim

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Communication

Small is the new big with the Raspberry Pi Zero

Do you remember the days when computer magazines came with cover disks? And then with CDs that progressed to DVDs? All with must-have utilities and often free programs that were part and parcel of the PC enthusiast experience from the 80s through to the early 00s. That fell by the

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Podcasts

FIR Podcast: Each month, Neville Hobson and Shel Holtz explore the detail behind changing technologies, changing behaviours and changing organizations that reflect the realities of business, communication and technology in contemporary society.

SDF Podcast: Sam Knowles, Neville Hobson, and Thomas Stoeckle take a sideways look each month at the uses and abuses of data big and small in politics, business, and public life with opinion and insights that challenge accepted wisdoms.

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