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FIR 188: Translating the Internet into Arabic

October 20, 2019 by Neville Hobson 

Internet

Finding news and information online you can trust about things you're interested in is a high expectation for most people in these connected times in which we live. Unless you're looking for wide-ranging content in the Arabic language, that is. Just 0.6% of Internet content is available in Arabic despite it being the fourth most common language among internet users, according to a report by the Guardian. What some people like Ameen al-Jaleeli in the Iraqi city of Mosul, and … [Read more...] about FIR 188: Translating the Internet into Arabic

Filed Under: Communication, Artificial Intelligence, Business, Marketing, Public Relations, Social Networks, Society, Technology, The Hobson & Holtz Report, Web, Workplace Tagged With: Amazon, brand advocacy, ghosting, Internet, WordPress

FIR 184: An Incomprehensible Disaster

June 27, 2019 by Neville Hobson 

Privacy polocy

The June 2019 edition of “The Hobson and Holtz Report," aka FIR 184, features Neville Hobson and Shel Holtz talking about these stories: Boeing’s Max 737 crisis is a textbook case of ignoring standards of crisis communicationMary Meeker’s annual Internet Trends report has a lot of meat for communicatorsPrivacy policies are an incomprehensible disasterNorth Face and its ad agency thought it was clever gaming Wikipedia. Now they’re sorry.A privacy issue with precise-location tagging led Twitter … [Read more...] about FIR 184: An Incomprehensible Disaster

Filed Under: Communication, Business, Marketing, Public Relations, Reputation, Technology, The Hobson & Holtz Report, Trends, Web Tagged With: Boeing, Cannes Lions, Mary Meeker, North Face, Privacy, WordCamp

FIR 182: Hot Bee Action

April 30, 2019 by Neville Hobson 

beesexual

The April 2019 episode of “For Immediate Release: The Hobson & Holtz Report” features co-hosts Neville Hobson and Shel Holtz discussing the following topics: How China is shaping the future of shopping — it’s online, social, and highly appealing to Gen ZMedia coverage of local news is evaporating. Should business pick up the slack?Customer reviews are the new content marketing, says Jay BaerMovements mean more than brand purpose. Just look at Pornhub’s new movement to save the bees.The UK … [Read more...] about FIR 182: Hot Bee Action

Filed Under: Communication, Artificial Intelligence, Business, Entertainment, Innovation, Journalism, Marketing, Podcasting, Public Relations, Technology, The Hobson & Holtz Report, Trends, Web Tagged With: augmented reality, Gen Z, Pornhub, shopping

FIR 181: Some decisions to consider about social media

March 26, 2019 by Neville Hobson 

FIR 181

With this episode of The Hobson and Holtz Report, FIR 181, Neville Hobson and Shel Holtz embark on a renewed journey every month with conversation at the intersection of business, communication and technology, just as when they first started out in January 2005. In this episode for March 2019, H&H discuss these stories: Print is still a viable communication tool; Raspberry Pi is distributing multiple print magazinesPandora is the first streaming service to introduce a sonic logoIn the … [Read more...] about FIR 181: Some decisions to consider about social media

Filed Under: The Hobson & Holtz Report, Artificial Intelligence, Business, Communication, Mainstream Media, Marketing, Online Media, Politics, Public Relations, Social Media, Social Networks, Society, Technology, Web, Workplace Tagged With: Cambridge Analytica, Christchurch, Facebook, Gartner

The fork in the road for social media and our society

March 18, 2019 by Neville Hobson 

Christchurch social media

The horror from Christchurch, New Zealand, that exploded across newspaper pages and television, computer and smartphone screens this weekend captured imaginations in ways that no one could possibly have imagined beforehand. The fact that one individual armed with a semi-automatic rifle could visit such an outrage upon people worshipping in a place of religion isn't the worst of it, awful and distressing though this event is with at least 50 people shot dead and scores wounded, some in … [Read more...] about The fork in the road for social media and our society

Filed Under: Society, Communication, Mainstream Media, Online Media, Politics, Social Media, Social Networks, Technology, Web Tagged With: Christchurch, Facebook, New Zealand

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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