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Subscribe or Follow a podcast: What’s in a word?

March 14, 2021 by Neville Hobson 

Subscribe to a podcast

I subscribe to a lot of podcasts. Until now, I've never thought much about the word 'subscribe' and its meaning in the context of podcasts. To get a podcast, you subscribe to it. That's the way it's been since the dawn of podcasting back in the early 00s when we spoke of using a podcatcher to get your content. We needed to know about things like RSS feeds, the prime method for enabling your podcatcher to get a podcast each time one is published. While these things made it relatively easy … [Read more...] about Subscribe or Follow a podcast: What’s in a word?

Filed Under: Business, Communication, Marketing, Podcasting, Technology, Trends Tagged With: Apple, Apple Podcasts, Google Podcasts, podcasts, Spotify

Get to know ‘non-fungible tokens,’ NFT for short

March 5, 2021 by Neville Hobson 

Beeple

A phrase you'll probably be hearing or reading about quite a bit in the coming weeks and months is 'non-fungible tokens.' I'd not come across it until I read a Reuters report about a guy who sold a 10-second video artwork by the digital artist known as Beeple for $6.6 million at a Christies auction in Florida last month. He'd bought it last October for just $67 thousand. Nice ROI! While this in itself is an interesting tale, what makes it a notable one is two things: The video clip was … [Read more...] about Get to know ‘non-fungible tokens,’ NFT for short

Filed Under: Communication, Innovation, Marketing, Software, Technology, Trends Tagged With: Beeple, blockchain, bubble, Christies, digital artwork, hype cycle, NFT, non-fungible tokens

The Internet and a brighter future

February 7, 2021 by Neville Hobson 

UN COVID-19 Response

Most people would agree that what we have experienced over the past 12 months has changed - in a lasting manner - the ways in which we share information and communicate with each other, whether for business or for pleasure. Indeed, the coronavirus pandemic has accelerated far-reaching change in ways that no one could accurately have predicted in 2019. Communications technology and the Internet are central to all of this and are at the heart of discussion I had in late January with Paul … [Read more...] about The Internet and a brighter future

Filed Under: Business, Communication, Society, Technology, Trends, Web Tagged With: communications technology, coronavirus, Euan Semple, Internet, pandemic, Paul Sutton, Privacy, regulation

SDF 43: The wearing away of trust

January 20, 2021 by Neville Hobson 

Happily ever after

In the first episode in 2021 of our monthly Small Data Forum podcast, Thomas, Sam, and I discussed the big picture of Trump and what's next for him, Joe Biden and America post-Trump, and in the context of our predictions in episode 42 in December. Those predictions weren't that shabby, as it turns out. We considered what social media is: platform, publisher, or leech, which provoked some lively and trenchant opinion. We pondered the consequences and outcomes of the Capitol riots or … [Read more...] about SDF 43: The wearing away of trust

Filed Under: Business, Communication, Experiences, Politics, Public Relations, Small Data Forum, Society, Trends Tagged With: capitol riots, coronavirus, Donald Trump, Edelman Trust Barometer, information bankruptcy, Joe Biden, pandemic, Social media, Trust

FIR 202: We Regret any Inconvenience

December 28, 2020 by Neville Hobson 

Inconvenience

Of all the topics Shel and I discussed in the December episode of The Hobson & Holtz Report aka FIR 202, published last week, two in particular stand out for me. The first addresses the way in which organisations make apologies to their customers and other stakeholders. With lockdowns, shutdowns and economic gloominess everywhere, the current pandemic provides so many opportunities to do it and do it right. Unfortunately, while the pandemic has sparked an outbreak of corporate … [Read more...] about FIR 202: We Regret any Inconvenience

Filed Under: Business, Communication, Public Relations, Society, Technology, The Hobson & Holtz Report, Trends, Twitter, Workplace Tagged With: Clubhouse, corporate apologies, Sherwin Williams, Substack, WordPress, Zoom, zumping

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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