Neville Hobson joined FIR host Shel Holtz for the August edition of The Hobson and Holtz Report on the FIR Podcast Network. Topics included…
P&G is attempting to trademark common Internet acronyms, including LOL.
Texting has become a common tool in political campaigns. Will it find its way into marketing?
Gen Zers will outnumber Millennials within a year. There are implications for communicators.
Should your company be on IGTV?
A look at vanished technologies from Gartner’s 2 … [Read more...] about For Immediate Release 152:
LOL (TM)
The Hobson & Holtz Report
For Immediate Release 152:
For Immediate Release 147:
Tell Me a (Facebook) Story
Neville Hobson joined FIR host Shel Holtz for the July edition of “The Hobson & Holtz Report” and conversation about these topics:
Starbucks and plastic straws (listener comment from Kris Gallagher)
British Airways asks customers to post personal data on Twitter ‘to comply with GDPR’
Will Facebook Stories (and Instagram Stories, Messenger Stories, WhatsApp Stories, and Snapchat Stories) change how marketers use social media?
Whatever the EU does about copyright laws, expect it t … [Read more...] about For Immediate Release 147:
Tell Me a (Facebook) Story
For Immediate Release 143:
Fired by mistake by an AI
Neville Hobson joined FIR host Shel Holtz for the June edition of “The Hobson & Holtz Report” and conversation about these topics:
An employee was mistakenly fired by an AI system and managers stood by powerless to correct the mistake. Was AI really to blame?
IBM has introduced an AI designed for debate, which could mean there’s finally an unbiased devil’s advocate to point out the flaws in your business plan.
There is no minimizing the threat to the Internet posed by the draconia … [Read more...] about For Immediate Release 143:
Fired by mistake by an AI
For Immediate Release 139: Augmented PR
Neville and Shel get together via YouTube Hangout for the May 2018 installment of “The Hobson & Holtz Report,” with conversations about… GDPR, which officially went into effect on Friday May 25 BuzzFeed’s live-streaming experiment on Twitch CIPR’s white paper on the role of Artificial Intelligence in public relations Google is under pressure to up its podcasting game Google lets you see your history of interactions and it’s a lot less creepy than Facebook Generation Z will … [Read more...] about For Immediate Release 139: Augmented PR
For Immediate Release 134: We start with Starbucks and end with drones
In this April edition of The Hobson & Holtz Report, Neville and Shel talk about… Starbucks’ response to a racial incident in Philadelphia that went viral and sparked protests In an effort to reduce “noise pollution,” Ghana wants Muslims to issue the call to prayer via WhatsApp The line between earned and paid media is blurring and consumers don’t care which is which There’s a reckoning coming for terms and conditions Augmented Reality is making huge inroads (except in corpora … [Read more...] about For Immediate Release 134: We start with Starbucks and end with drones