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Category Archive: Public Relations

Why your communication goal must be smart and measurable

Measurable
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As every communicator knows you start your communication plan with a measurable goal, one that lets you demonstrate […]

Posted on September 6, 2021September 6, 2021 CommunicationMarketingProfessional DevelopmentPublic RelationsSocial Media

FIR 208: A timely PR stunt at the G7

Mount Recyclemore G7
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Shel and I had such a rich selection of topics to discuss in the June episode of The […]

Posted on June 20, 2021June 21, 2021 Climate ChangeCommunicationEmployee CommunicationMarketingPodcastingPoliticsPublic Relations

SDF 45: The vaccination mess in Europe

EU thumbs up
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When Sam, Thomas and I recorded the 45th episode of our Small Data Forum podcast two weeks ago, […]

Posted on April 7, 2021April 6, 2021 CommunicationEuropePoliticsPublic RelationsSmall Data ForumSociety

Volkswagen pranks its tarnished reputation on April Fool’s Day

VW tarnished
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In a time where misinformation, disinformation and outright fake news are features of our online landscapes that diminish […]

Posted on April 2, 2021April 6, 2021 AutomotiveBusinessCommunicationEthicsMarketingPublic RelationsReputation

SDF 44: Facebook and the robber barons are at it again

Robber barons
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Last week Facebook announced that it had decided to up the ante in its fracas with the Australian […]

Posted on February 23, 2021February 23, 2021 BusinessCommunicationPoliticsPublic RelationsSmall Data ForumSocial MediaSocial NetworksSocietyTechnology

Civilising Wikipedia

Wikipedia website
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Last month, Wikipedia celebrated the twentieth anniversary of the founding of its English-language website, an online encyclopedia that […]

Posted on February 14, 2021February 14, 2021 CommunicationPublic RelationsReputationVolunteerismWeb

FIR 203: Insurrection and Sea Shanties

fir203hero
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‘Trust’ was the major theme for discussion in the January episode of The Hobson and Holtz Report podcast […]

Posted on January 27, 2021January 27, 2021 BusinessCommunicationEmployee CommunicationEthicsPoliticsPublic RelationsReputationSocial MediaSocial NetworksSocietyTechnologyTwitter

SDF 43: The wearing away of trust

Happily ever after
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In the first episode in 2021 of our monthly Small Data Forum podcast, Thomas, Sam, and I discussed […]

Posted on January 20, 2021January 20, 2021 BusinessCommunicationExperiencesPoliticsPublic RelationsSmall Data ForumSocietyTrends

The uneasy case for face masks and enforced wearing

face mask shopping
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In the UK last November, the most frequent locations people with the COVID-19 virus had been prior to […]

Posted on January 13, 2021January 13, 2021 BusinessCommunicationPublic RelationsSociety

Post Trump, a better system must start in America

Storming the U.S. Capitol
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The eye-opening scenes of hundreds of people storming the US Capitol in Washington, DC, on Wednesday January 6 […]

Posted on January 11, 2021January 11, 2021 CommunicationPoliticsPublic RelationsReputationSocial MediaSocietyTelevisionTwitter

FIR 202: We Regret any Inconvenience

Inconvenience
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Of all the topics Shel and I discussed in the December episode of The Hobson & Holtz Report […]

Posted on December 28, 2020December 28, 2020 BusinessCommunicationPublic RelationsSocietyTechnologyThe Hobson & Holtz ReportTrendsTwitterWorkplace

FIR 197: A better social network

FIR 197
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The July 2020 episode of The Hobson and Holtz Report, aka FIR 197, features Neville and Shel discussing… […]

Posted on July 31, 2020July 31, 2020 Artificial IntelligenceCommunicationMarketingPoliticsPublic RelationsSocial MediaSocial NetworksSocietySoftwareTechnologyThe Hobson & Holtz ReportTrendsWorkplace

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