Presentations

Is Crowd Mics the answer to making events truly engaging?

Neville Hobson 8 Comments Communication, Events, Innovation, Mobile, Presentations, Technology

Such a familiar situation when you go to a conference: Ever been part of an audience and wanted to participate in a live event? Your options were limited: either raise your hand and project as far as your voice allows; or patiently await a wireless microphone to relay its way through the crowd. Yep, that’s the picture I recall from every conference I’ve spoken at or attended in recent years. So a BBC news item today got my attention with its report on a pretty neat-looking method of enabling real participation that I think would galvanize conferences and speaker engagement with those attending, aka the audience. Imagine if there were a simple method of enabling anyone to ask a question […]

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#FC15 Call to Action: Let the journey begin

Neville Hobson 12 Comments Business, Communication, Employee Communication, Events, Experiences, Presentations, Professional Development, Public Relations, Trends

One of the difficulties for an event that’s intended to look at the future of communication is delivering on the promise and expectation established in the description of and communication about the event. FutureComms15 in London – hashtag #FC15 – that took place on June 18 was a one-day event organized by MyNewsDesk, and described thus: PR & Comms are evolving. With content marketers taking centre stage in digital, is there a place for PR? Is PR actually dead? Do PR pros need to turn into content marketers? Or will content marketers slowly take on all PR duties? Following last year’s acclaimed event, FutureComms15 delves into the PR/content divide to unveil the future of communications. Ah, the “future of communications.” […]

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Social business, your intranet, and you: Collaborate/London

Neville Hobson 6 Comments Business, Communication, Employee Communication, Events, Presentations, Social Business, Software, Technology, Workplace

If you’d like to know how leading UK retailer The John Lewis Partnership planned, developed and implemented an intranet that employees actually like, and hear insights from those who made it happen, then mark Thursday April 16, 2015, in your calendar and register to be at Collaborate/London. This morning event is from Igloo Software, the company behind the intranet that enhances internal collaboration, improves employee communication, and provides a central repository for assets and project deliverables. And that’s just the overview (here’s more). I’ve partnered with Igloo to host this workshop, where my job will be to set the scene for what you’ll hear about John Lewis with an introductory session that explains why “Social business is here to stay”: […]

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Social marketing and social PR: never the twain shall meet?

Neville Hobson 23 Comments Business, Communication, Events, Interviews, Marketing, Presentations, Professional Development, Public Relations, Social Media

Earlier this month, I took part in a one-hour interview about social media marketing and social PR for a webinar organized by Cision UK and Vocus UK (both, incidentally, now part of the same enterprise). The event was promoted as “The Big Christmas Grudge Match: Social Media Marketing vs Social PR” although I saw it very much as comparing and contrasting the two elements that, in many respects, are different sides of the same coin. Whatever you call it, I thought it was a terrific discussion. Moderator Paul Miller, head of digital at Cision UK, did a great great job at leading the conversation along a clear path to address five key specific points: Can social PR ever be more […]

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Perspectives on social business at Social Business Sessions London

Neville Hobson 22 Comments Business, Communication, Events, Presentations, Professional Development, Social Business, Technology, Trends, Web, Workplace

If you’re keen to explore different perspectives on organization culture, social business, enterprise 2.0 and the nature of work, an event in London I’m participating in this coming week could be right up your street. The Combined Social Business Session – London #e20s takes place on Wednesday June 4 at Yammer’s EMEA headquarters, from 6pm to 9pm. You can participate without cost; all you have to do is sign up. Organized by David Terrar, Janet Parkinson and Alan Patrick – who, I just realized,  I first met around eight years ago now – it’s one of the monthly Social Business Sessions London events at which a mix of a main 20-minute presentation, 5-minute lightning talks and an unconference-style panel discussion […]

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