Influence rank: the shape of recruitment to come

If your job embraces community building and engagement across the social web, does your ranking on an online influence-measurement service like Klout matter? For some companies and recruiters, it certainly does. A case in point – Salesforce.com has a job ad for a community manager where the list of desired skills includes this: Klout score of 35 or higher According to Klout, the Klout Score or ranking “measures influence based on your ability to drive action. Every time you create…

The beauty of TweetCamp

Two of the overriding impressions I formed after taking part in yesterday’s TweetCamp in London is that Twitter is whatever people want it to be; and there’s no right or wrong way to use it, only effective and ineffective. This was the second TweetCamp in London, the first being in 2009. TweetCamp is described as: […] a free-to-attend, participatory “unconference” for both new and experienced users of Twitter. It aims to bring digital practitioners together face to face in order…

On board with The Huffington Post UK

In a few days time, an event takes place that marks another evolutionary milestone for the mainstream media – the launch of The Huffington Post UK edition on July 6. The Huffington Post is a US news website and content aggregating blog founded in 2005 by Arianna Huffington and others. With origins as a liberal (in the American sense) political blog, it’s grown to embrace a wide and deep range of topics to cover, just like major mainstream media do.…

FIR’s still a labour of love

On May 23, my podcasting partner Shel Holtz and I marked a milestone number for our weekly business podcast For Immediate Release: The Hobson and Holtz Report, usually referred to simply as ‘FIR’ – episode number 600. Many of our listeners had nice things to say about this anniversary of sorts, for which we’re grateful. Shortly after FIR 600, Shel and I had a terrific conversation with Kelly Kass, the New York-based editor of Simply-Communicate.com, which appeared as an interview…

Marking five years as a podcaster

Today, January 3, 2010, is rather a special day for Shel Holz and I as it marks the fifth anniversary of For Immediate Release: The Hobson and Holtz Report, the podcast we both started on January 3, 2005. To me, that day five years ago often feels like it was only yesterday. Yet so much has happened in this time in our specific areas of interest that embrace a pretty broad spectrum of business, online communication and technology, on a…

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