One of the great benefits offered by the social web is the open way in which people can connect, not only via the obvious means of social networks but also through engaging in discourse and conversation in the commenting sections of websites, blogs, etc. Open conversation and the sharing of different points of view are foundational activities for many online publications, from mainstream media sites to individual blogs. To many, enabling readers, visitors and communities to comment on … [Read more...] about Commenting: A matter of perspective
I remember when blogging first captured the attention and imaginations of early adopters and online adventurers in the early part of this century, not long after the dot-com bubble burst. It was a time of discovery, learning new things and being part of something that was a great equalizer. For the first time, the Average Joe and Joanna could very easily and quickly have an unfiltered open voice on topics that might show up in online search results alongside other reports, narratives and … [Read more...] about The metamorphosis of Twitter
Within two years, 20 percent of business content will be authored by machines or "robo writers," as Gartner puts it in its list of ten predictions of an algorithmic and smart machine-driven world that the analyst firm published last October. It was a topic I used as a focal point in my presentation about PR measurement and how it's getting smarter partly through automation that captured close attention from the 50+ PR pros in the audience at a CIPR event in London last week. Content that is … [Read more...] about The rise of the cognitive PR machines
2015 was a stepping-stone year in the evolution of technology and people's behaviours, with events that gave us greater insight into actions and consquences. A big one is the thorny matter of balancing the long-held expectation of individual privacy - regarded as a fundamental right in many countries - and freedoms of expression with the requirement of government to safeguard its citizens in today's world where acts of freely expressing opinion can have dire consequences. Enter plans to … [Read more...] about Actions and consequences: what will 2016 present?
If you run ad blocking software on your computer or mobile device, you're either preventing the appearance of obtrusive, annoying ads that sometimes block content and add code that slows down the loading of the site you're visiting, especially on mobile devices; or you're strangling the revenue lifelines of companies who need to advertise to keep their businesses running, or enable media companies to keep paying for great journalism. That's pretty much what the current situation looks like, … [Read more...] about How to solve the ad blocking question
Today marks the tenth anniversary of the July 7 terrorist bombings in London in 2005, known as 7/7. On the morning of Thursday, 7 July 2005, four Islamist men detonated four bombs - three in quick succession aboard London Underground trains across the city and, later, a fourth on a double-decker bus in Tavistock Square. As well as the four bombers, 52 civilians were killed and over 700 more were injured in the attacks, the United Kingdom's worst terrorist incident since the 1988 Lockerbie … [Read more...] about 7/7 perspective 10 years on
Reading the various reports, narratives and commentaries this weekend about the results of the UK general election that took place on May 7, the overall perspective I've formed on all of that is how could the expert commentators, opinion-formers and outcome-predictors have got it all so wrong? The election result produced a clear win for the Conservatives with a slender majority in the House of Commons (12 seats), and the virtual annihilation of the primary opposition political parties - the … [Read more...] about Fixing a polling system that’s out of sync
When it looked like it would exceed one billion views on YouTube by the summer of 2012, Korean singer Psy's Gangnam Style headed into the record books for the sheer number of people who have watched the video and heard the music. Today, it's become the most watched video on YouTube of all time. Now, says YouTube, it exceeds two billion views and, as a result, Google has devoted more servers to handle the traffic. Reshared post from YouTube on Google+: We never thought a video would be … [Read more...] about Astounding Psy