The May 2019 edition of “The Hobson and Holtz Report,” aka For Immediate Release episode 183, features Neville Hobson and Shel Holtz talking about these stories: A trio of technologies — from Google, Amazon, and The New York Times — show how marketers will be able to get into your head, assess your emotional state, and manipulate your intent.GDPR is one year old. Has it succeeded in protecting Europeans’ privacy?PR professionals are relegating earned media to the dustbin.Arabic podcasts are … [Read more...] about FIR 183: Let’s get personal
Mainstream Media
FIR 181: Some decisions to consider about social media
With this episode of The Hobson and Holtz Report, FIR 181, Neville Hobson and Shel Holtz embark on a renewed journey every month with conversation at the intersection of business, communication and technology, just as when they first started out in January 2005. In this episode for March 2019, H&H discuss these stories: Print is still a viable communication tool; Raspberry Pi is distributing multiple print magazinesPandora is the first streaming service to introduce a sonic logoIn the … [Read more...] about FIR 181: Some decisions to consider about social media
The fork in the road for social media and our society
The horror from Christchurch, New Zealand, that exploded across newspaper pages and television, computer and smartphone screens this weekend captured imaginations in ways that no one could possibly have imagined beforehand. The fact that one individual armed with a semi-automatic rifle could visit such an outrage upon people worshipping in a place of religion isn't the worst of it, awful and distressing though this event is with at least 50 people shot dead and scores wounded, some in … [Read more...] about The fork in the road for social media and our society
SDF Podcast 20: GDPR, ePrivacy, copyright and antitrust:
the EU’s long game
Show notes for this episode written by Thomas Stoeckle.
“If a tree falls in a forest, and no one is around to hear it, does it make a sound?” A modern version of this 18th century thought experiment by the philosopher and cleric George Berkeley might read: “If the EU fines a big tech firm billions of dollars, and no one has the power to enforce it, has it actually happened?”
A recent opinion piece on AdExchanger discussed the connection between Google’s $5bn antitrust fine, and the … [Read more...] about SDF Podcast 20: GDPR, ePrivacy, copyright and antitrust:
the EU’s long game
SDF Podcast 16 – Trust, communication clarity, balanced news and tech heretics
Yet again, the Three SDF Podcasteers Neville Hobson, Sam Knowles and Thomas Stoeckle tackle a range of related themes, from trust in society to clarity in corporate messages, global attitudes towards news, and Silicon Valley’s growing number of critical voices. This episode's show notes were written by Thomas Stoeckle. The 2018 Edelman Trust Barometer finds China and the US poles apart, with the US in last place, experiencing its largest drop in the survey’s history, and China on top with … [Read more...] about SDF Podcast 16 – Trust, communication clarity, balanced news and tech heretics