Mainstream Media Archives - NevilleHobson.com

September 11 remembered

Today marks the 20th anniversary of the infamous terrorist attacks in the United States on September 11, 2001. Today, people around the world will pause to remember 9/11 – that terrible day twenty years ago. Almost 3,000 people from 90 countries lost their lives when two hijacked planes were crashed into the twin towers of New York’s World Trade Center, causing their total collapse and the deaths of thousands, with another hijacked plane crashing into the Pentagon in Washington DC.…

Boris Johnson’s self-isolating kerfuffle

Yesterday evening, I watched Boris Johnson deliver the daily coronavirus briefing from No 10, with questions from the media entirely devoted to the Dominic Cummings kerfuffle (view on that from the Guardian and the Telegraph). If Boris had thought that his measly statement about it would have been enough so he could move on, he was sorely mistaken. In essence, he robustly defended his advisor saying he had spoken to him at length and was satisfied that his actions in…

FIR 190: Digital vs analogue behaviour in the UK general election

For the December edition of The Hobson & Holtz Report – aka episode 190 of the For Immediate Release podcast – Shel and I picked an eclectic list of topics to talk about. As a European and, specifically, a Brit, my hot one was about the result of the General Election that took place here in the UK on December 12 – the result was a landslide win for Boris Johnson and the Conservative party – and the role social…

FIR 183: Let’s get personal

The May 2019 edition of “The Hobson and Holtz Report,” aka For Immediate Release episode 183, features Neville Hobson and Shel Holtz talking about these stories: A trio of technologies — from Google, Amazon, and The New York Times — show how marketers will be able to get into your head, assess your emotional state, and manipulate your intent. GDPR is one year old. Has it succeeded in protecting Europeans’ privacy? PR professionals are relegating earned media to the dustbin.…

FIR 181: Some decisions to consider about social media

With this episode of The Hobson and Holtz Report, FIR 181, Neville Hobson and Shel Holtz embark on a renewed journey every month with conversation at the intersection of business, communication and technology, just as when they first started out in January 2005. In this episode for March 2019, H&H discuss these stories: Print is still a viable communication tool; Raspberry Pi is distributing multiple print magazines Pandora is the first streaming service to introduce a sonic logo In the…