The Sun’s ‘walled content garden’ brings together print and digital

Today, The Sun newspaper becomes the latest national mainstream medium in the UK to erect a barrier to its content on the web where access to that content is only available now if you pay £2 per week. Switchover to The Sun’s new paywall-fronted site began yesterday evening, and the new site went live overnight. When you land on the website now,  you’ll see The Sun as the screenshot above shows, requiring a log-in before you get to any meaningful

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Unfiltered social reporting from Boston

Hot on the heels of the Boston marathon bombings last weekend comes another frightening event in the United States, this time a fatal shooting at the Massachusetts Institute of Technology (MIT) campus in neighbouring Cambridge late on Thursday night US time. As I write this, it’s still very much a breaking news story with sketchy reporting in the mainstream media, certainly here in the UK. Yet social media is a mass of reporting from individuals on the ground. Citizen journalists

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Compelling content is king for the newspaper business too

How healthy is the newspaper business? If you look at print, the long-term prognosis is not encouraging overall, certainly not in the UK and to a large extent neither in the US, especially as the declining circulation and revenue of print newspapers occurs alongside a shift in emphasis to online versions. We’ve seen some radical such shifts this year, notably the closure of the printed Newsweek magazine and its continuation as a digital-only publication. Quartz, a digital-only business magazine, launched

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Curating Leveson

I’m experimenting with getting to know Spundge, a content curation and publishing platform (which Craig Silverman talks about at length in the latest FIR Interview podcast I posted yesterday). Spundge is a lot about finding and filtering relevant content that matches topics you’re interested in. You do this through creating a Spundge Notebook, a sort of virtual filing cabinet, that is where the content found by Spundge’s algorithms and APIs in response to the key words and phrases you’ve defined

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UK crisis of trust: BBC is just the tip of the iceberg

A news item in today’s Telegraph says that a survey by Kantar shows that 79 percent of the British public don’t trust senior BBC managers to tell the truth. This, of course, relates to the serious and still-unfolding crises confronting the broadcaster as investigations into allegations of child sex abuse over past decades vie for media and everyone’s attention alongside the consequential resignation of its Director-General, increasing questioning of BBC leadership capability and organization structure, and its very future as

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About This Blog

When the only certainty is change, communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital communication to help you understand what they mean for people and organizations.

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