Since announcing in FIR #820 last week that I’ll be hanging up my FIR podcasting hat (or mic) next month after more than ten years of creating The Hobson and Holtz Report podcast with Shel Holtz each week, I’ve been humbled and encouraged by the array of messages and comments…
News That Fits discussions: The pitfalls of product promotion on social media: lessons to learn from Kim Kardashian’s drug-product promo on Instagram; Tinder’s Twitter meltdown: was it a planned PR stunt?
Intro: The final episode of The Hobson and Holtz Report is coming in September, and more news about changes in FIR; new FIR Interview coming this week; two new FIR Podcast Network shows about to debut: YouTubular Conversations with Harry Hawk, EE Voice with Sharon McIntosh and Sharon Phillips; Quick…
Intro: Two new FIR Interviews coming this week; Quick News: A steady percentage of Americans continue to stay offline according to Pew, LinkedIn starts building a syndicated content network, what Millennials expect from employee communications, Snapchat tweak boosts traffic for publishers; the Media Monitoring Minute with CustomScoop; News That Fits:…
Intro: New FIR Podcast Network show: the Fellows Circle debuts live on July 30; Quick News: Twitter deletes tweets on DMCA grounds; consolidation in the social media space; Residence Inns lures Millennials with booze, food trucks, and augmented reality; LinkedIn adds lead-generation tool to SlideShare; the Media Monitoring Minute with CustomScoop;…
Sarcasm poses a challenge for computer algorithms in sentiment analysis: is relying on humans to make the final call the only way forward?; social by design: how Ogilvy leveraged the Chinese obsession for naming with an integrated advertising campaign for Visit Britain.
Quick News: The Apple Watch and the rise of the personal cloud, chat apps continue to grow: New York Times delivers Papal visit news via WhatsApp; BBC considers move to make news channel online only, ALS plans to bring back the Ice Bucket Challenge; the Media Monitoring Minute with CustomScoop;…
An in-depth discussion on the challenges for Microsoft as it prepares to roll out Windows 10 in 190 countries and 111 languages starting on July 29, human curation and the art of content discovery: the new holy grail for PR and marketing?, do we still need to ask how PR will cope in a citizen journalism world?, great examples show brands are starting to take virtual reality seriously.
