Shel and I recorded the November edition of the monthly Hobson & Holtz Report podcast. We had a great chinwag on these topics:A follow-up to our KFC story (about 11 herbs and spices); the social media team struck again. Twitter has made its new expanded 280 character count available to almost everyone. Not everyone is happy about it. Uber’s new CEO took an investigator’s advice and scrapped the company’s old values statements. Instead of simply crafting a new one, he crowdsourced … [Read more...] about For Immediate Release 113: Not a 280-Character Episode
FIR Podcast Network
We said we'd do one episode together of the For Immediate Release podcast as a 'limited return engagement,' emulating The Hobson and Holtz Report that Shel and I did for ten years.We did do that with episode 84 in April. We enjoyed it so much we decided to do another one, and so we recorded episode 92 yesterday.In keeping with our 'hefty but good' slogan, Shel and I enjoyed a conversation over an hour and forty minutes that covered a big agenda:There’s a new mobile-based social … [Read more...] about For Immediate Release 92: Marketing failures of the UK’s Conservative Party
Recording episode 84 of the For Immediate Release podcast with Shel Holtz yesterday evening was like stepping into a new - but, at the same time, familiar - room to start a friendly conversation.It was The Hobson and Holtz Report again as we discussed a handful of highly-topical issues:Will social media will be a significant factor in the snap election called for by UK Prime Minister Theresa May? We also considered the role of social media in the French presidential election. Social … [Read more...] about For Immediate Release 84: the ‘limited return engagement’ episode
On Monday January 2, I had a blast being a guest co-presenter on the For Immediate Release (FIR) podcast episode 68 with Shel Holtz, CC Chapman and Dan York.Over the course of a lively 97 minutes - FIR podcasts always go for the long listen - we discussed, debated and opined on topical issues that are on the attention-agenda for many communicators. Here's the headline list of what we discussed:The incoming press secretary for President-Elect Donald Trump has warned us not to expect … [Read more...] about Topical issues for business communicators right now
On September 7, I co-hosted and recorded the last episode of For Immediate Release: The Hobson and Holtz Report with my podcasting partner, Shel Holtz.It's a ritual Shel and I have followed every week for the past ten years and nine months since we published the first episode on January 3, 2005.If you're a regular listener of FIR (the show gained that moniker in its early days), you'll know that we announced the ending of this podcast in August serving notice, so to speak, that more than … [Read more...] about FIR is dead. Long live FIR!