Theresa May’s fragile foundation

Theresa May

It was rather a surreal experience watching the BBC’s election night analytics and opinion show on the BBC News Channel on Thursday June 8, from shortly after the closing of the poll at 10pm (I lasted until about 1am on Friday morning). It was the exit poll – a joint effort by the BBC, ITV and Sky News – that set the scene for a night of traumatic change for the ruling Conservative party led by Theresa May, and qualified jubilation for the fractious Labour party (‘qualified’ because they didn’t actually win the election) led by Jeremy Corbyn that achieved its best-ever share of the popular vote (40.3%) in decades. Reaction on Twitter was immediate and humorous (or not, depending […]

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The EU referendum was a political gamble that didn’t pay off: what’s next?

It’s been a tumultuous few days since polling stations closed at 10pm on Thursday June 23 and the UK awoke on the morning of Friday June 24 to the news that the result of the national referendum on whether this country would remain a member of the European Union or not turned out to be not. I am very sad at this result – one that took many people by surprise, me included – as I believe that our future is intertwined with that of our European neighbours, individually and collectively; that this is a very good thing; and that being an influential part of the European Union is mutually beneficial and will lead to greater prosperity for all. I’m […]

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Please stay, please go – Europeans make their case to UK voters

The UK and the EU

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A clear case for ‘Remain’ in the EU referendum vote

The simple cartoon above by Will Dawburn sums up many people’s feelings about political campaigning on the EU Referendum that we’ll be voting on in four days’ time, on Thursday June 23. For me, most communication by the Stronger In and Vote Leave campaigns, by other campaigners, by (a biased) mainstream media, by many politicians, by individuals with strong opinions across the social web, has been characterized by ugliness, lack of thought-leadership, relentless doses of FUD, half-arsed publicity stunts, and more, all of which deadens the senses, polarizes opinion and does little to help anyone grasp the issues and significance of them that might offer some insights into arriving at a decision on what to vote for on June 23. […]

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How you communicate is as important as what you communicate

One of the foundational aspects of effective communication I’ve always believed in is to do with how you present your message to your intended audience. You may have a terrific story to tell but if you can’t attract attention to gain interest that leads to your desired action, you’ve most probably wasted your time and opportunity. It’s a lesson most communicators, marketers and advertisers learned a long time ago. It’s a lesson clearly grasped by Spanish left-wing political party Podemos with the communication of their political manifesto to the voters of Spain. Podemos – which means “We can” in Spanish – created their manifesto to look like an Ikea catalogue. Quartz reports: Hoping to get the program in the hands […]

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