At the Social Media Forum today
Heading into London for the Social Media Forum at the Hilton, Canary Wharf. No live blogging but I expect to do some twittering. Or maybe that is live blogging. More later.
Category: Employee Communication
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Survey on corporate use of social media
Internal communication research and training firm Melcrum is conducting a survey on social media usage in large companies. A note I received today from MD Robin Crumby said: […] We’ve so far sent the survey to over 20,000 subscribers to Melcrum’s e-newsletters for corporate and employee communicators and got over…
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Steelworkers battle with Goodyear moves to YouTube
The Wall Street Journal reports today on a long-running labour dispute in the US between the United Steelworkers union and the Goodyear Tire & Rubber Company. What makes this dispute of special interest from the communication point of view is what the union is doing overall in communicating its position…
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At the top table
Just after lunch, and just starting the afternoon sessions. Running quite a bit late – try to serve a three-course lunch to so many people in only an hour is the culprit. First presenter is communication measurement guru Angela Sinickas who has just started speaking on audience segmentation. Then I’m…
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Blogging Melcrum’s conference
Melcrum’s Strategic Communication Management Summit 2006 got underway about 25 minutes ago. I’m sitting in the audience at the Millennium Gloucester Hotel conference center – it’s a full house, a couple of hundred people at least – listening to the opening address by Euan Semple who’s currently talking about what…
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Engagement in London
I’ll be in London for the next couple of days participating in Melcrum’s Strategic Communication Management Summit 2006. Things kick off this afternoon when I’ll be leading a half-day pre-conference workshop with the grand title “How to use social media to create genuine employee engagement.” The workshop is completely sold…
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Employee engagement and the bottom line
If you need evidence of the relationship between how employees feel about their employer – part of the way of looking at ’employee engagement’ – and the company’s financial performance, the Financial Times has a case study feature that illustrates that relationship. The FT analyzes the experience of life insurance…
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Shaking the trees at Microsoft
Much talk in the past 24 hours over another key employee leaving Microsoft and going to Google. While most focus is on that, I found this commentary on Mini-Microsoft of more interest, discussing the broader effects in the Microsoft organization with its focus on restructuring and the impacts on employees: […]…