The March episode of “The Hobson & Holtz Report,” aka FIR 193, is a coronavirus communications special with Neville and Shel discussing these topics: How Shel and Neville’s respective organizations are communicating during the outbreakA study finds employers are the most credible source of coronavirus information for employeesSnapchat, AI, VR, and LinkedIn are all playing their partShelter-in-place orders could make work-from-home the new normalHow brands are navigating marketing and … [Read more...] about FIR 193: Zoombombing and other Coronavirus Tales
Business
Hybrid stepping stone
Report: Just days after the UK's ban on the sale of new petrol and diesel cars was brought forward to 2035 from 2040, there has now been a suggestion that it could be brought forward even further to 2032 – just 12 years from now. ...The move would also ban the sale of hybrid vehicles, which sold more than 13,000 units last month. All-electric cars meanwhile accounted for 4,054 UK sales in the first month of 2020.InsideEVs https://insideevs.com/news/399114/uk-ban-gas-diesel/ Including … [Read more...] about Hybrid stepping stone
FIR 192: The latest employee revolt
The February episode of “The Hobson & Holtz Report” features Neville and Shel discussing these topics: The Houston Astros’ owner hosts a clinic on how not to deliver an organizational apologyOracle workers are the latest to engage in employee activismFacebook has way more users than Instagram but Instagram is number one in some important metricsAn IPO filing lists the company’s influencers as a potential threatHow brands should handle communications during the coronavirus epidemicTwitter … [Read more...] about FIR 192: The latest employee revolt
FIR 191: Two decades in 2.5 hours
In what may be the longest single episode of a podcast ever, Shel and I present observations and prognostications from 17 of the smartest communication professionals in the business. (But when you consider that we covered 20 years in 2 hours and 20 minutes, it’s actually quite fast. And we might qualify for a Guinness World Record!) If you’ve been listening to FIR for a long time (the show started in January 2005), you’ll recognize some of these voices from the early days. This special … [Read more...] about FIR 191: Two decades in 2.5 hours
FIR 189: The first thing we do, let’s ease timekeeping for all the lawyers
The November episode of “The Hobson and Holtz Report” features Neville and Shel discussing these topics: MeWe and WT:Social are among the latest crop of social networks offering serious privacy in an attempt to dethrone FacebookA new tool lets brands remove negative comments from paid social media postsQR codes have made a comebackAI writer completes writing what you startedTelcos hope RCS will inspire you to give up WhatsApp, Messenger, and other third-party toolsPing raises $13 million to … [Read more...] about FIR 189: The first thing we do, let’s ease timekeeping for all the lawyers
FIR 188: Translating the Internet into Arabic
Finding news and information online you can trust about things you're interested in is a high expectation for most people in these connected times in which we live. Unless you're looking for wide-ranging content in the Arabic language, that is. Just 0.6% of Internet content is available in Arabic despite it being the fourth most common language among internet users, according to a report by the Guardian. What some people like Ameen al-Jaleeli in the Iraqi city of Mosul, and … [Read more...] about FIR 188: Translating the Internet into Arabic
FIR 187: It may be a Car but it Sounds like a Starship
With this September 2019 episode of The Hobson and Holtz Report or FIR 187, Shel and I discuss a handful of notable, even memorable, topics and include a segment we recorded two weeks beforehand in Winchester when we were together during Shel's UK trip. Automotive is a star feature of our discussion with a detailed exchange of views and thoughts on news out of the US about regulatory developments regarding electric cars, specifically on the sound they make. Which is a thing that concerns … [Read more...] about FIR 187: It may be a Car but it Sounds like a Starship
FIR 185: Hey Google, play me some content marketing
The July 2019 edition of “The Hobson and Holtz Report” features Neville Hobson and Shel Holtz discussing these stories: Have we hit “peak podcast”?Google’s trying social media againThese are the top 10 emerging technologies of 2019Communicators need to explore new channels for their messagesYou downloaded FaceApp. Here’s what you’ve just done to your privacyConsumers are less attentive to news on mobile devicesDan York reports on interoperability, the new Twitter interface, Twitter’s “Live … [Read more...] about FIR 185: Hey Google, play me some content marketing