For Immediate Release 100: Locked and Loaded

Using Twitter

In the August episode of The Hobson & Holtz Report, Shel and I talked about these topics: The Society for New Communications Research has launched an initiative to assess options for the communications industry to address fake news. An artificial intelligence bot can detect plagiarism (85% of the time). Supporters of US President Donald Trump are amplifying their tweets through a little-known Twitter feature that lets you create and name a Direct Message group. And let’s talk about that twice-daily folder the president gets filled with only positive coverage about him. Agencies are cropping up that focus exclusively on Generation Z. The Westin hotel in Buffalo, NY, is putting an Amazon Echo in every room. Ask Alexa for a toothbrush […]

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For Immediate Release 96: The crisis that keeps on giving

In the July installment of The Hobson & Holtz Report, Shel and I talked about these topics: A 15-year-old participating in a work experience program took over the Twitter account of the beleaguered Southern Rail in the UK. The response to #AskEddie was undoubtedly a welcome break for Southern Rail’s social media team, but what did it ultimately accomplish? The online publication Quartz experiments with display-type ads in the text of stories that let users ask an artificial intelligence-based chatbot named Hugo for more information about just the stuff you’re interested in. Will artificial intelligence eventually take over the creative side of content marketing? Takata’s air bag crisis is in its second decade, leading ultimately to the once-mighty company’s bankruptcy. […]

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For Immediate Release 92: Marketing failures of the UK’s Conservative Party

Labour won social media election - Guardian front page

We said we’d do one episode together of the For Immediate Release podcast as a ‘limited return engagement,’ emulating The Hobson and Holtz Report that Shel and I did for ten years. We did do that with episode 84 in April. We enjoyed it so much we decided to do another one, and so we recorded episode 92 yesterday. In keeping with our ‘hefty but good’ slogan, Shel and I enjoyed a conversation over an hour and forty minutes that covered a big agenda: There’s a new mobile-based social network that has been described as Twitter for audio. Neville has been using Hear Me Out for a week, and Shel has been listening to the 42-second audio clips. Neville delved […]

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SDF podcast 8: Seek out those you can trust

Question Everything

In the latest episode 8 of The Small Data Forum podcast, hosted by Thomas Stoeckle in conversation with regulars Neville Hobson and Sam Knowles, we explore whether following the ‘interesting times’ of 2016, we are seeing some sort of ‘regression to the mean’, with a right wing populist not succeeding in general elections in the Netherlands, with Emmanuel Macron becoming president of France, and with Chelsea FC winning the Premier League (following Leicester City’s surprise success last year). And such is the nature of our continuously evolving subject matter, when we have completed a podcast, we often find that on key discussion points, there is already more, and breaking news. The Facebook Files Just days after recording our latest musings […]

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Artificial intelligence survey finds UK public broadly optimistic

Pepper

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