About Neville Hobson

Neville Hobson

I’ve been online since 1988 starting with CIX, Demon Internet and CompuServe. I declined AOL.

I first started writing online in 1992, not long after the web was born, creating my first website that year. Fast forward a decade to more modern times and the advent of blogging and the wider social media landscape it heralded.

I started my first blog in 2002. Since then, I’ve written and published over 5,000 articles on a wide range of topics that intersect the broad themes of business, communication and technology. See the latest articles and take a look in the Library – I’m sure you’ll find something of interest.

You can also find me across the social web, primarily on Twitter, LinkedIn, Facebook, and Instagram.

Concise Bio

I am a social strategist, a communicator, a writer and a podcaster, helping organizations leverage my experiences, knowledge and subject-matter expertise over a 20-year period of social networks, social media marketing, analytics and insights reporting. I connect this expertise with a career in traditional public relations, marketing communication, employee, compensation and benefits communication, and investor relations.

Over the past three decades or so, I’ve lived and worked across continental Europe, in the Middle East and in Latin America, as well as in the UK. In addition to English, I’m a fluent Spanish speaker.

For three years, between 2018-2020, I was Director of Digital Marketing and the Social Strategist at the Internet Society, a non-profit organization based in Washington, DC, and Geneva, Switzerland, that works with people around the world for the Internet to be open, globally connected, secure, and trustworthy.

Presently I work independently with a number of organizations, helping create and build foundations for authentic engagement that enable those organizations to develop and expand their online presence, reach and influence. I have a growing keen interest in what’s happening regarding Web 3 and metaverses, rekindling my immersive experiences with and renewed interest in Second Life.

My LinkedIn profile has more information on my business and professional background.

  : https://www.linkedin.com/in/nevillehobson.

At the same time, I’m devoting time and passion to podcasting, co-hosting two business podcasts: For Immediate Release that I co-founded with Shel Holtz in 2005; and The Small Data Forum Podcast that I co-founded in 2016 with Sam Knowles and Thomas Stoeckle.

I’m a Founding Fellow of the Society for New Communications Research (SNCR); and, for nearly 25 years, I was an accredited member of the International Association of Business Communicators (IABC).

Based in West Berkshire some 50 miles west of London, I work mostly from my home office connecting via the Internet as needed using the many options for doing so. I’ve not been on a plane since December 2019 and I don’t miss that at all.


In 2014, I received the award for “Outstanding Contribution to Social Media” at the UK Social Media Awards 2014 in London. I also served as an Awards Judge from 2012-2016.

In addition, this blog has featured regularly in recent years in Vuelio’s “Top 10 PR Blogs” rankings.


Everything you read here under my name represents my personal views and has nothing to do with any organization with whom I have a business or professional relationship, unless stated otherwise. Note that guest posts, comments on posts or submitted to a podcast I present are the views and opinions of the commenters for which they take responsibility. Read the terms and conditions of use.

Thanks for visiting this website. Please feel free to join in or start a conversation in any of the blog posts you read; or reach out and connect, either directly or via any of the places you’ll find me online.

[Content updated: January 16, 2022.]

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