November 2018 - NevilleHobson.com

SDF Podcast 23: Pretty crazy ideas about the Facebook

“The ever-present function of propaganda in modern life is in large measure attributable to the social disorganization which has been precipitated by the rapid advent of technological changes.” This is not the latest comment on the perpetual missteps, mishaps and misuse of Facebook, but a quote from Harold D. Lasswell, eminent media scholar and creator of the eponymous and never-aging model and formula to determine media effects: who says what to whom in which channel with what effect? Who said what to…

For Immediate Release 164:
BA flummoxed by cyberflashing

In the November episode of “The Hobson & Holtz Report,” aka FIR 164, Neville Hobson and Shel Holtz reviewed these stories: British Airways management was as unprepared for the iPhone’s AirDrop creating an onboard kerfuffle as flight attendants were With the influencer and micro influencer market saturated, marketers now look to nanoinfluencers By 2022, most of the skills required for employability will be soft skills The length of YouTube videos people will watch on their phones continues to increase Gen Z…