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Archives for February 2018

For Immediate Release 126:
Is KFC FCK’d?

February 27, 2018 by Neville Hobson 

Neville Hobson and Shel Holtz get together for the February instalment of “The Hobson & Holtz Report” aka For Immediate Release episode 126. The big topic in this episode is the plight of KFC in the UK and Ireland where the fast-food restaurant chain has been without its core ingredient - chicken - for weeks as it is embroiled in a crisis that has seen more than half its restaurants in the two countries closed. Two weeks on with the crisis still not fully resolved, KFC's communication … [Read more...] about For Immediate Release 126:
Is KFC FCK’d?

Filed Under: The Hobson & Holtz Report, Artificial Intelligence, Business, Communication, FIR Podcast Network, Marketing, Public Relations, Reputation, Social Media, Technology, Trends, Web, Workplace Tagged With: bots, copyright, GDPR, KFC

How to be a magazine publisher with Flipboard

February 26, 2018 by Neville Hobson 

Flipboard

In the summer of 2010, a new visual way of consuming news stories was launched for iOS mobile devices - especially the iPad which had been released a few months earlier - in the form of Flipboard, an aggregator app that brought together content from social media, news feeds, photo sharing sites and other websites, and presented it in magazine format. This highly-appealing visual communication tool became popular very quickly on iPads and iPhones, enabling users to "flip" through the articles, … [Read more...] about How to be a magazine publisher with Flipboard

Filed Under: Marketing, Communication, Mobile, Online Media, Public Relations, Social Business, Software, Web Tagged With: Digital media, Flipboard, Magazines

SDF Podcast 16 – Trust, communication clarity, balanced news and tech heretics

February 15, 2018 by Neville Hobson 

Yet again, the Three SDF Podcasteers Neville Hobson, Sam Knowles and Thomas Stoeckle tackle a range of related themes, from trust in society to clarity in corporate messages, global attitudes towards news, and Silicon Valley’s growing number of critical voices. This episode's show notes were written by Thomas Stoeckle. The 2018 Edelman Trust Barometer finds China and the US poles apart, with the US in last place, experiencing its largest drop in the survey’s history, and China on top with … [Read more...] about SDF Podcast 16 – Trust, communication clarity, balanced news and tech heretics

Filed Under: Small Data Forum, Business, Communication, Mainstream Media, Reputation, Social Media, Society, Technology, Trends, Web, Workplace Tagged With: Edelman, fake news, Pew Research, SNCR, Trust, Truth about Tech

Values to live by according to John Perry Barlow

February 10, 2018 by Neville Hobson 

25principles

John Perry Barlow, one of the visionaries of the Internet in the 1990s and turn of the century, died on February 7. He was 70 years old. He was well known as co-founder of the Electronic Frontier Foundation and the Freedom of the Press Foundation in the US. He was Fellow Emeritus at Harvard University's Berkman Center for Internet and Society. And he was inducted into the Internet Hall of Fame in 2013. Barlow was equally if not more well known for his earlier career as a lyricist for the … [Read more...] about Values to live by according to John Perry Barlow

Filed Under: Society, Innovation, Leadership, Technology, Web Tagged With: Internet, John Perry Barlow

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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