Neville Hobson

For Immediate Release 92: Marketing failures of the UK’s Conservative Party

Labour won social media election - Guardian front page

Labour won social media election - Guardian front pageWe said we’d do one episode together of the For Immediate Release podcast as a ‘limited return engagement,’ emulating The Hobson and Holtz Report that Shel and I did for ten years.

We did do that with episode 84 in April. We enjoyed it so much we decided to do another one, and so we recorded episode 92 yesterday.

In keeping with our ‘hefty but good’ slogan, Shel and I enjoyed a conversation over an hour and forty minutes that covered a big agenda:

Plus Dan York’s regular tech report:

Listen Now:

(or download MP3 file)

There’s more to come

Shel and I have decided to continue these revived FIR conversations with a regular monthly episode. It will be an episode in the FIR framework rather than a resurrection of The Hobson and Holtz Report.

But whatever we call it, we hope you’ll tune in! Subscribe via iTunes.

(Story behind Guardian front page screenshot at top: Labour won social media election, digital strategists say)

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