WhatsApp has been getting a bit of stick this past week with news of changes to its terms and privacy policy that will allow the messaging service to share your usage behaviours and other data with Facebook. […] by coordinating more with Facebook, we’ll be able to do things like…
It may sound like science fiction but tech that identifies VIP shoppers could soon be used for customer loyalty schemes
This cartoon by Tom Fishburne, published a few days ago, is a pretty good reminder of what differentiates influencer marketing from many other kinds of marketing where, in the latter case, ‘big’ tends to be what matters. It seems to me that the term ‘influencer marketing’ is used by many…
