Podcast: How gamification makes social collaboration work #IBMConnect


Breakout Session at IBM Connect 2016: How Gamification Makes Social Collaboration Work: Case Studies and Economic Impact:

63% of global workers are not engaged in the workplace. That represents $500B in lost productivity globally. To exacerbate matters, investment in social software has gone down 50% in the last few years. With gamification you not only motivate your employees, but also keep them motivated. Enterprise gamification directly impacts your bottom line. Customers who successfully deployed enterprise gamification programs have seen an ROI of over 260% with a payback of less than one month. Another customer deployed gamification to enhance and motivate knowledge sharing across the company. They found that for every $1 they spent, they saw $25 in time savings. Presentation by Karen Hsu of Badgeville.

My summary (MP3 audio, 5:45):

(Image at top via The Museum of The Future)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

  1. Steelasophical

    Are we admitting that long gone are the days where employees have genuine pride and passion in their work?! hard I know for repetitive or manufacturing industries, but great motivational leaders are hard to find, so gamification now has a place as high in a companies strategy for Investing In people (UK term) as any other!

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