March 2015 - NevilleHobson.com

The Hobson and Holtz Report – Podcast #801: March 30, 2015

A new podcast, Wag the Dog FM, from Philippe Borremans; FIR Interview coming: a second conversation with Millennials at Syracuse University London Campus; Quick News: Brands flock to Periscope, being seen as innovative boosts a company’s bottom line says Ketchum survey, Slack is killing IRC, all 650 Members of Parliament in the UK will receive an iPad Air 2 after the May election; Ragan promo; News That Fits: New apps – including Periscope, Meerkat and NewsByMe – could boost citizen…

FIR Interview: Bryan Person interviews consultant, author, and speaker Jon Burkhart

Long-time FIR supporter Bryan Person caught up with social media consultant Jon Burkhart at the 2015 South by Southwest Interactive festival, where the pair talked about Burkhart’s focus on helping organizations avoid embarrassing themselves online. At SxSW, Burkhart handed out postcards as icebreakers, each features an example of a brand #fail on social media, including one dealing with the Justine Sacco kerfuffle, one addressing the ill-advised SpaghettiOs tweet commemorating Pearl Harbor Day, and one about the Golf Channel’s I Have…

The Hobson and Holtz Report – Podcast #800: March 23, 2015

Quick News: Ryanair’s next stop is not New York, SHIFT becomes a Google Analytics Certified Partner, American Airlines is playing better music onboard thanks to passengers’ Twitter complaints, business use of social media by front-line employees increases; Ragan promo; News That Fits: Starbucks’ #RaceTogether campaign: right or wrong?; Michael Netzley’s Asia Report: reflections on Singapore’s Lee Kuan Yew; latest Pew research on internet usage in emerging and developing countries shows text messaging and social media big in many countries; the…

The richness of WordCamp London 2015

Updated on March 24, 2015 #wcldn (@ WordCamp London) https://t.co/RpOQMSlSQ7 pic.twitter.com/ZFgx9DWeFA — Neville Hobson (@jangles) March 21, 2015 This past weekend, as many as 600 people got together in North London to talk about things WordPress, the content management system that is the platform of choice for more than 75 million websites worldwide, and is in a market-leading position with blogs. It was WordCamp London 2015, a three-day event comprising a contributor day on Friday, and the two-day conference over…

The Hobson and Holtz Report – Podcast #799: March 16, 2015

Quick News: External CEO engagement is now a mandate, Facebook is shutting down FriendFeed, Netflix releases another awesome native ad, Quartz experiments with shades of grey to distinguish facts from hearsay; Ragan promo; News That Fits: Apple Watch will usher in the ‘reimagining’ of content marketing, say agencies; Dan York’s Tech Report: NTEN and Bryan Person, Meerkat, and more; the brand potential of live-streaming apps like Meerkat; the Media Monitoring Minute with CustomScoop; listener comments in the FIR Community on…