A new podcast, Wag the Dog FM, from Philippe Borremans; FIR Interview coming: a second conversation with Millennials at Syracuse University London Campus; Quick News: Brands flock to Periscope, being seen as innovative boosts a company's bottom line says Ketchum survey, Slack is killing IRC, all 650 Members of Parliament in the UK will receive an iPad Air 2 after the May election; Ragan promo; News That Fits: New apps - including Periscope, Meerkat and NewsByMe - could boost citizen … [Read more...] about The Hobson and Holtz Report – Podcast #801: March 30, 2015
Archives for March 2015
FIR Interview: Bryan Person interviews consultant, author, and speaker Jon Burkhart
Long-time FIR supporter Bryan Person caught up with social media consultant Jon Burkhart at the 2015 South by Southwest Interactive festival, where the pair talked about Burkhart's focus on helping organizations avoid embarrassing themselves online. At SxSW, Burkhart handed out postcards as icebreakers, each features an example of a brand #fail on social media, including one dealing with the Justine Sacco kerfuffle, one addressing the ill-advised SpaghettiOs tweet commemorating Pearl Harbor … [Read more...] about FIR Interview: Bryan Person interviews consultant, author, and speaker Jon Burkhart
The Hobson and Holtz Report – Podcast #800: March 23, 2015
Quick News: Ryanair's next stop is not New York, SHIFT becomes a Google Analytics Certified Partner, American Airlines is playing better music onboard thanks to passengers' Twitter complaints, business use of social media by front-line employees increases; Ragan promo; News That Fits: Starbucks' #RaceTogether campaign: right or wrong?; Michael Netzley's Asia Report: reflections on Singapore's Lee Kuan Yew; latest Pew research on internet usage in emerging and developing countries shows text … [Read more...] about The Hobson and Holtz Report – Podcast #800: March 23, 2015
The richness of WordCamp London 2015
#wcldn (@ WordCamp London) https://t.co/RpOQMSlSQ7 pic.twitter.com/ZFgx9DWeFA — Neville Hobson (@jangles) March 21, 2015 This past weekend, as many as 600 people got together in North London to talk about things WordPress, the content management system that is the platform of choice for more than 75 million websites worldwide, and is in a market-leading position with blogs. It was WordCamp London 2015, a three-day event comprising a contributor day on Friday, and the two-day … [Read more...] about The richness of WordCamp London 2015
The Hobson and Holtz Report – Podcast #799: March 16, 2015
Quick News: External CEO engagement is now a mandate, Facebook is shutting down FriendFeed, Netflix releases another awesome native ad, Quartz experiments with shades of grey to distinguish facts from hearsay; Ragan promo; News That Fits: Apple Watch will usher in the 'reimagining' of content marketing, say agencies; Dan York's Tech Report: NTEN and Bryan Person, Meerkat, and more; the brand potential of live-streaming apps like Meerkat; the Media Monitoring Minute with CustomScoop; listener … [Read more...] about The Hobson and Holtz Report – Podcast #799: March 16, 2015
The Hobson and Holtz Report – Podcast #798: March 9, 2015
Quick News: Vodafone offers 16 weeks maternity leave globally, Google+ will uncouple photos and communication from streams, Sprinklr introduces Content Lifecycle Management, podcasts are the next frontier for PR says Richard Edelman; Ragan promo; News That Fits: Experience marketing is the new normal; Michael Netzley's Asia Report: leading documentaries come under censorship orders across Asia, and more; the evolving role of PR - and what are you going to do about it?; the Media Monitoring … [Read more...] about The Hobson and Holtz Report – Podcast #798: March 9, 2015
Apple Watch: How desirable and disruptive will it be?
For the past six months, I've been wearing a smartwatch, the Samsung Gear 2 Neo you see pictured here. As I have a number of Samsung mobile devices, this smartwatch is ideal for me as it's geared, so to speak, to work with a wide range of Samsung smartphones including all the ones I have. Currently it's paired with my Galaxy S4. The Gear 2 Neo does everything I expect a device like this to do as I mentioned in my initial review of its features and functionality last November. Things … [Read more...] about Apple Watch: How desirable and disruptive will it be?
The Hobson and Holtz Report – Podcast #797: March 2, 2015
Neville recorded this episode solo as Shel is traveling; coming soon: podcast from Neville's discussion with the class of #CRS400 at Syracuse University London; Quick News: AP signs podcast deal with PodcastOne, ahead of its March 9 announcement Apple gives its Watch the luxury treatment in Vogue print ads, Edelman severs ties with oil lobby, is Weibo on the way out?; Ragan promo; News That Fits: The CIPR's 2015 'State of the Profession' report: another wake-up call for PR say … [Read more...] about The Hobson and Holtz Report – Podcast #797: March 2, 2015