Quick News: Krispy Kreme's 'KKK Wednesday' faux pas, results of 2015 online newsroom report, Facebook virtual reality coming "in a while", a real-time Academy Awards Twitter campaign from a brand that doesn't suck; Ragan promo; News That Fits: The rise of the new "content economy"; Michael Netzley's Asia Report: Chinese companies face reputation challenge in APAC compared to other international firms; "Do you want to be part of the conversation or not?" Twitter has answers for marketers; the … [Read more...] about The Hobson and Holtz Report – Podcast #796: February 23, 2015
Archives for February 2015
FIR Interview: Red E App CEO Jonathan Erwin on employee communication trends and challenges
A special report on trends and challenges facing internal communicators drew on the observations of nine internal communications experts, including Peter Shankman, Gini Dietrich, Susan Cellura, Steve Kaus, and FIR co-host Shel Holtz. The report, available for free from Red E App - a mobile tool that connects employees and organizations across a variety of dimensions - addresses eight distinct problems and six solutions. In this FIR interview, Shel talks with Red E App co-founder and CEO … [Read more...] about FIR Interview: Red E App CEO Jonathan Erwin on employee communication trends and challenges
The Hobson and Holtz Report – Podcast #795: February 16, 2015
Quick News: Vint Cerf, "Father of the Internet," warns we may be living in a lost century; eBay-style online courts proposed in the UK to resolve low-value claims; Snapchat Discover chalks up huge early success; France demands that its future leaders must speak English; Ragan promo; News That Fits: Want to post a comment? You'll have to pay for that; Dan York's Tech Report: Ello news, iPad Teleprompter, and more; employee ambassador programmes: a case study; the Media Monitoring Minute with … [Read more...] about The Hobson and Holtz Report – Podcast #795: February 16, 2015
Adding a face to the HSBC name could go a long way
Reputation is built on trust and, for HSBC Bank, that chain has been well and truly disconnected through the revelations of alleged dirty deeds in its private banking operation in Switzerland that say the bank helped a large number of its private-banking clients evade tax that have been paraded through the mainstream media over the past week. Whatever the actual facts of the matter, HSBC is being pilloried left, right and centre as a financial institution that helps wealthy people dodge tax - … [Read more...] about Adding a face to the HSBC name could go a long way
Is there such a thing as a British accent?
The British accent is the most attractive in the world according to a survey of 11,000 people globally, says a report in yesterday's print edition of the Telegraph newspaper (and also in the online edition). The Telegraph's concise report notes that 27 percent of respondents to the survey rated British as the "sexiest" and "most dateable" accent, way ahead of the American accent in second place with 8.7 percent and Irish in third place with 8.1 percent. The survey the Telegraph reports on … [Read more...] about Is there such a thing as a British accent?
The Hobson and Holtz Report – Podcast #794: February 9, 2015
Quick News: New podcast 'Context Matters' from Brian Solis and Chris Saad, workers want employer perspective on political and public policy issues, Madonna premieres new music video on Snapchat, U.S universities banning smartwatches; Ragan promo; News That Fits: The Internet of Things and "intimate data"; Michael Netzley's Asia Report: reflections about communicating in a collectivist culture; future tech today: the hotel in Japan staffed by multi-lingual robots; the Media Monitoring Minute … [Read more...] about The Hobson and Holtz Report – Podcast #794: February 9, 2015
Brian Solis and Chris Saad launch Context Matters podcast
A new voice joined the ranks of business podcasts this week in the form of Context Matters, a new audio podcast from Brian Solis and Chris Saad. The podcast's focus is clear: Context Matters is a podcast featuring discussions at the intersection of business, technology & culture. The first episode was posted on February 4 in which the two hosts discussed Uber, Microsoft HoloLens and "why 'Women Shouldn't Code' according to some people." It's just over 35 minutes. Give it a … [Read more...] about Brian Solis and Chris Saad launch Context Matters podcast
FIR Interview: Steve Rubel on Storytelling in the Age of Social News Consumption
Among the hundreds of thousands of news items distributed online every day, a precious few gain traction and spread across social networks (mostly Facebook, but even including "dark social" channels like messaging apps and email). Journalists are under increasing pressure to produce content people will share, and they are adopting practices they believe can increase the odds that their stories will lead to greater reach and more views. PR practitioners who understand these issues can tailor … [Read more...] about FIR Interview: Steve Rubel on Storytelling in the Age of Social News Consumption