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Archives for February 2015

The Hobson and Holtz Report – Podcast #796: February 23, 2015

February 23, 2015 by Neville Hobson 

Quick News: Krispy Kreme's 'KKK Wednesday' faux pas, results of 2015 online newsroom report, Facebook virtual reality coming "in a while", a real-time Academy Awards Twitter campaign from a brand that doesn't suck; Ragan promo; News That Fits: The rise of the new "content economy"; Michael Netzley's Asia Report: Chinese companies face reputation challenge in APAC compared to other international firms; "Do you want to be part of the conversation or not?" Twitter has answers for marketers; the … [Read more...] about The Hobson and Holtz Report – Podcast #796: February 23, 2015

Filed Under: For Immediate Release

FIR Interview: Red E App CEO Jonathan Erwin on employee communication trends and challenges

February 21, 2015 by Neville Hobson 

A special report on trends and challenges facing internal communicators drew on the observations of nine internal communications experts, including Peter Shankman, Gini Dietrich, Susan Cellura, Steve Kaus, and FIR co-host Shel Holtz. The report, available for free from Red E App - a mobile tool that connects employees and organizations across a variety of dimensions - addresses eight distinct problems and six solutions. In this FIR interview, Shel talks with Red E App co-founder and CEO … [Read more...] about FIR Interview: Red E App CEO Jonathan Erwin on employee communication trends and challenges

Filed Under: Employee Communication, For Immediate Release

The Hobson and Holtz Report – Podcast #795: February 16, 2015

February 16, 2015 by Neville Hobson 

Quick News: Vint Cerf, "Father of the Internet," warns we may be living in a lost century; eBay-style online courts proposed in the UK to resolve low-value claims; Snapchat Discover chalks up huge early success; France demands that its future leaders must speak English; Ragan promo; News That Fits: Want to post a comment? You'll have to pay for that; Dan York's Tech Report: Ello news, iPad Teleprompter, and more; employee ambassador programmes: a case study; the Media Monitoring Minute with … [Read more...] about The Hobson and Holtz Report – Podcast #795: February 16, 2015

Filed Under: For Immediate Release

Adding a face to the HSBC name could go a long way

February 16, 2015 by Neville Hobson 

Reputation is built on trust and, for HSBC Bank, that chain has been well and truly disconnected through the revelations of alleged dirty deeds in its private banking operation in Switzerland that say the bank helped a large number of its private-banking clients evade tax that have been paraded through the mainstream media over the past week. Whatever the actual facts of the matter, HSBC is being pilloried left, right and centre as a financial institution that helps wealthy people dodge tax - … [Read more...] about Adding a face to the HSBC name could go a long way

Filed Under: Advertising, Business, Communication, Ethics, Investor Relations, Politics, Public Relations, Reputation, Society Tagged With: HSBC, Trust Barometer

Is there such a thing as a British accent?

February 15, 2015 by Neville Hobson 

The British accent is the most attractive in the world according to a survey of 11,000 people globally, says a report in yesterday's print edition of the Telegraph newspaper (and also in the online edition). The Telegraph's concise report notes that 27 percent of respondents to the survey rated British as the "sexiest" and "most dateable" accent, way ahead of the American accent in second place with 8.7 percent and Irish in third place with 8.1 percent. The survey the Telegraph reports on … [Read more...] about Is there such a thing as a British accent?

Filed Under: Communication, Entertainment, Experiences, Society Tagged With: British accent, languages

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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