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Archives for September 2014

The Hobson and Holtz Report – Podcast #775: September 29, 2014

September 29, 2014 by Neville Hobson 

New show 'Chats with Chip' to premiere on the FIR Podcast Network; Quick News: Why we're more likely to remember content with images and video, Yahoo kills Yahoo, KitKat's #Bendgate tweet has officially eclipsed Oreo's Super Bowl win, Sobo is Vine for audio; Ragan promo; News That Fits: Is Ello a wakeup call or just another wannabe social network?; Dan York's Tech Report: Ello, of course!, Facebook's new "Atlas" ad platform, Known and IndieWeb, and more; the Apple iOS debacle, PR … [Read more...] about The Hobson and Holtz Report – Podcast #775: September 29, 2014

Filed Under: For Immediate Release

The Apple iOS debacle and PR consequences

September 26, 2014 by Neville Hobson 

Whether you're an iPhone user or not, you can't have missed the headlines in recent days reporting on the fiasco resulting from Apple's botched operating system update 8.0.1 for iPhones and iPads, released on September 24. For the first time in some years, I have an iPhone courtesy of Arena Media, mobile operator Three UK's media agency, who sent me an iPhone 6 for review (that review is coming soon) which arrived on the 24th - the day of the 8.0.1 software update. And so I did: allowed … [Read more...] about The Apple iOS debacle and PR consequences

Filed Under: Business, Communication, Experiences, Investor Relations, Marketing, Mobile, Public Relations, Reputation, Technology Tagged With: Apple, iPhone

The Hobson and Holtz Report – Podcast #774: September 22, 2014

September 22, 2014 by Neville Hobson 

Quick News: Most US consumers don't want to be your brand's friend, how the mainstream media used social media in the Scottish referendum on independence, Radisson's unexpected branding boost after duping Minnesota Vikings, it is striking when businesses keep quiet on certain issues given their lobbying at other times; Ragan promo; News That Fits: The rise of brand journalism and the next step for journalists; Michael Netzley's Asia Report: what's the cost of reputational damage to China's … [Read more...] about The Hobson and Holtz Report – Podcast #774: September 22, 2014

Filed Under: For Immediate Release

Time to create engaged voters

September 21, 2014 by Neville Hobson 

The referendum on independence that the voters of Scotland participated in on September 18 was a close result. But the nays had it in the end by a ten percent margin. What struck me most about this referendum was the voter turnout - almost 85 percent of the 4.2 million Scots registered to vote actually did vote. I've seen it reported that this was the highest voter turnout in any election of any type in the United Kingdom since 1918, the year that women won the right to vote. Clearly there … [Read more...] about Time to create engaged voters

Filed Under: Communication, Europe, Events, Politics, Public Relations, Reputation, Society Tagged With: #indyref, Gordon Brown, referendum, Scotland

Scotland referendum results via WhatsApp and more

September 18, 2014 by Neville Hobson 

Tomorrow, the United Kingdom will not be the same no matter what happens in Scotland today as citizens there cast their votes in a referendum to decide whether Scotland will separate from the UK and become an independent country, or not. The campaigning is done; now it's up to the voters of Scotland to decide what they want for their country and the union with England that's been in place since 1707. Obviously media of all types - mainstream, social - and from all over the world are … [Read more...] about Scotland referendum results via WhatsApp and more

Filed Under: Communication, Europe, Events, Experiences, Innovation, Mainstream Media, Mobile, Online Media, Politics, Public Relations, Social Media, Social Networks, Society, Technology, Television, Web Tagged With: #indyref, Channel 4 News, referendum, Scotland, Snapchat, WhatsApp

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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