New show 'Chats with Chip' to premiere on the FIR Podcast Network; Quick News: Why we're more likely to remember content with images and video, Yahoo kills Yahoo, KitKat's #Bendgate tweet has officially eclipsed Oreo's Super Bowl win, Sobo is Vine for audio; Ragan promo; News That Fits: Is Ello a wakeup call or just another wannabe social network?; Dan York's Tech Report: Ello, of course!, Facebook's new "Atlas" ad platform, Known and IndieWeb, and more; the Apple iOS debacle, PR … [Read more...] about The Hobson and Holtz Report – Podcast #775: September 29, 2014
Archives for September 2014
The Apple iOS debacle and PR consequences
Whether you're an iPhone user or not, you can't have missed the headlines in recent days reporting on the fiasco resulting from Apple's botched operating system update 8.0.1 for iPhones and iPads, released on September 24. For the first time in some years, I have an iPhone courtesy of Arena Media, mobile operator Three UK's media agency, who sent me an iPhone 6 for review (that review is coming soon) which arrived on the 24th - the day of the 8.0.1 software update. And so I did: allowed … [Read more...] about The Apple iOS debacle and PR consequences
The Hobson and Holtz Report – Podcast #774: September 22, 2014
Quick News: Most US consumers don't want to be your brand's friend, how the mainstream media used social media in the Scottish referendum on independence, Radisson's unexpected branding boost after duping Minnesota Vikings, it is striking when businesses keep quiet on certain issues given their lobbying at other times; Ragan promo; News That Fits: The rise of brand journalism and the next step for journalists; Michael Netzley's Asia Report: what's the cost of reputational damage to China's … [Read more...] about The Hobson and Holtz Report – Podcast #774: September 22, 2014
Time to create engaged voters
The referendum on independence that the voters of Scotland participated in on September 18 was a close result. But the nays had it in the end by a ten percent margin. What struck me most about this referendum was the voter turnout - almost 85 percent of the 4.2 million Scots registered to vote actually did vote. I've seen it reported that this was the highest voter turnout in any election of any type in the United Kingdom since 1918, the year that women won the right to vote. Clearly there … [Read more...] about Time to create engaged voters
Scotland referendum results via WhatsApp and more
Tomorrow, the United Kingdom will not be the same no matter what happens in Scotland today as citizens there cast their votes in a referendum to decide whether Scotland will separate from the UK and become an independent country, or not. The campaigning is done; now it's up to the voters of Scotland to decide what they want for their country and the union with England that's been in place since 1707. Obviously media of all types - mainstream, social - and from all over the world are … [Read more...] about Scotland referendum results via WhatsApp and more
The Hobson and Holtz Report – Podcast #773: September 15, 2014
Congratulations to FIR's Andrea Vascellari, who's joined Edelman in Dubai as a Digital Planner; Quick News: Education is the new PR measurement challenge at Measurement Week, Texas PR agency Status Labs takes ethics violations to a whole new level, CIPR launches nine recommendations for enabling flexible working in public relations, a journalist read and replied to every PR email he received for a week; Ragan promo; News That Fits: Blogging declines among the Fortune 500 according to … [Read more...] about The Hobson and Holtz Report – Podcast #773: September 15, 2014
The Apple Watch is very much in the fashion game
Until last week, "iWatch" was the name widely and wildly speculated about for months if not years for what Apple's expected entry product into the wearables market would be called. As Apple's announcement on September 9 made clear, "iWatch" was just so much fancy by all and sundry as the firm broke with its use of the letter 'i' starting a brand name and announced the launch of Apple Watch. Such name-guessing reminds me of what happened in the lead-up to the launch of the iPad in … [Read more...] about The Apple Watch is very much in the fashion game
How transparent is wearable technology within the enterprise?
In July, I took part in a public debate at the House of Commons about ethics in PR and wearable technology. Organized by The Debating Group and sponsored by the CIPR, the debate served a highly useful purpose of bringing a timely topic to front of mind amongst a community of communicators which considered the arguments supporting two different points of view (that there is an ethical issue for PR about wearables, or there isn't) in a lively debate. On September 30, the CIPR is planning a … [Read more...] about How transparent is wearable technology within the enterprise?