Intro: ‘Mobile Mind Shift’ book review actually coming this week; Quick News: How to look at your website the way Google does, GE expands online content presence with policy hub designed to promote discourse, how to setup Twitter Cards for a WordPress blog, Google drops profile photos and circle count…
When done well, PR pitching can be almost an art form. If your pitch meets the criteria of the recipient of your outreach, its likely your message will be well received and may even produce the action you are aiming for. The opposite is also true when a pitch is…
Intro: Mobile Mind Shift FIR Book Review coming; Quick News: FDA proposes new rules for pharma use of social media, LinkedIn notifications blitz annoys users, Wikipedia strengthens rules against undisclosed editing, forthcoming debate ‘Wearable Technology is an ethical nightmare for the communications, marketing and PR professions’ at the House of…
Have you tried Yo yet? The new social messaging app for iOS and Android devices has certainly attracted a great deal of buzz this past week. I first heard about Yo in an FT post on June 18 that described it thus: […Yo is] messaging without the messages. All you…
Amongst the buzz and hype surrounding Google Glass, health and fitness monitoring wristbands, smart watches, implantable devices, talking cars and the rest of the burgeoning field labelled ‘wearable technology,’ an important aspect is largely overlooked if not ignored. That aspect embraces multiple issues, from privacy of personal or confidential information…
Just one day to go until #FutureComms14 takes place in London, on Wednesday June 18. If you’re looking for answers to questions like: Where is PR, communications and social media heading? What does your brand need to do to adapt? Content marketing versus the Big Idea? Do brands need to…
Intro: #FutureComms14 in London on June 18, Neville leading a panel discussion; Shel speaking at IABC Columbus on June 25; FIR Book Review of Mobile Mind Shift coming this week; Quick News: Kit Kat gives rail passengers in Japan a break, global PR agencies issue joint statement endorsing Wikipedia policies…
[Updated July 27: Today I reverted to the Genesis Framework and the eleven40 Pro child theme. Concise reasoning in today’s post about the change.] Today I re-booted this website. It has a new look and feel, quite a bit different to what went before it. And the domain on which the…
