Intro: FIR Interview with Critical Mass coming, no reports this week from Dan York (get well soon, Dan!) or Michael Netzley;
Quick News: FTC investigation of Cole Haan offers insights into how to run a Pinterest contest, Staples wants to bring 3D printing to the masses, journalists are mining Whisper and other secret-sharing apps, report says 44% of Twitter accounts have never sent a tweet; Ragan promo;
News That Fits: A journalist’s jaundiced view of the value of PR highlights the good, the bad and the ugly; serious reading on the decline as the brain adapts to scanning: what does this means for communicators?; the Media Monitoring Minute with CustomScoop; listener comments in audio and from the FIR Podcast Community on Google+; Igloo Software promo; four new show episodes on the FIR Podcast Network; is the low level of engagement from social media pundits really a case of hypocrisy?;
Music from Matt Shenk; and more.
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Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir; Igloo Software, providers of an intranet you’ll actually like, delivered securely with our cloud platform: learn more at www.igloosoftware.com/fir.
For Immediate Release: The Hobson and Holtz Report for April 14, 2014: An 84-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
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So, until Monday April 21…
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)
The Hobson and Holtz Report – Podcast #751: April 14, 2014 http://t.co/7lP4WYUvvt
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