Less than three months after its acquisition of social business pioneer Dachis Group, social media SaaS vendor Sprinklr launches the next stage in its drive to bring greater integrated 'social at scale' ability to large enterprises with the introduction of paid social media to its modular infrastructure software platform. In its announcement today, Sprinklr says the new paid-media capability tightly connects the platform that Forrester Research described as “the most powerful technology on … [Read more...] about The big idea from Sprinklr
Archives for April 2014
The Hobson and Holtz Report – Podcast #753: April 28, 2014
Intro: New FIR Interview coming with Howard Greenstein and David Mitnick of DomainSkate; Quick News: SEC issues guidance on use of social media in offerings and proxy fights, 3D printers print ten houses in 24 hours, two NFL teams post their 2014 schedules on Snapchat, the LinkedIn crowd decoded; Ragan promo; News That Fits: The rise of the mobile addict (and the wearable early-adopter); Dan York's Tech Report: the "Google+ ghost town", TypePad's response to downtime; Vic Gundotra's … [Read more...] about The Hobson and Holtz Report – Podcast #753: April 28, 2014
With Nomad, you’ll always find juice
The bane of contemporary mobile life is your smartphone running out of juice sooner than you expect (what many would undoubtedly see as a classic 'First World problem'). It usually happens to me at a conference or other event when I'm using my device a lot for tweets and pics and sharing them online, and there's no nearby power outlet; or, more typically, I don't have a charging cable with me that I can plug into a PC's USB port. So when the good folk at Nomad in California asked me if I'd … [Read more...] about With Nomad, you’ll always find juice
The Hobson and Holtz Report – Podcast #752: April 21, 2014
New FIR Interview posted; Quick News: US court says blogs are not only media they're also an important source of news and commentary, General Mills' terms of service could prevent people from liking its brands' Facebook pages, LinkedIn releases Android app for Slideshare, the American view of technological progress in the next 50 years; Ragan promo; News That Fits: The US Airways tweet (and the employee who sent it who didn't get fired); Dan York's Tech Report: new WordPress version, IPv6 … [Read more...] about The Hobson and Holtz Report – Podcast #752: April 21, 2014
Imagine what the Bank of England could have done with its QR code ad
A quarter-page ad by the Bank of England in yesterday's Telegraph caught my eye primarily because it contained a QR code. The print ad informs you that the £50 note featuring an engraved portrait of Sir John Houblon on the reverse side will be withdrawn from circulation at the end of April. The ad also includes a phone number, email and website addresses, plus a QR code that you'd typically scan with a barcode scanning app on your smartphone to bring you something - further information, … [Read more...] about Imagine what the Bank of England could have done with its QR code ad
FIR Interview: JerryGarcia.com developers Mark Silverman and Amy Haiar from Critical Mass
The websites of most musicians adhere to a highly predictable template. There's a bio, a page hosting some music, another with photos and video, a tour schedule, and a merchandise store. In developing the recently-launched Jerry Garcia website, the team at global digital agency Critical Mass were anxious not only to explode the traditional artist's site, but also to take the website experience to a whole new level. The site is a wonderland of content for fans of the iconic Grateful Dead … [Read more...] about FIR Interview: JerryGarcia.com developers Mark Silverman and Amy Haiar from Critical Mass
Don’t let your #heartbleed over web security
One word that's been all over the web this past week is 'Heartbleed." Together with a highly-visible image, it has been the focus of much commentary and opinion, some of it contradictory, some of it confusing. Heartbleed is a major security vulnerability on the internet, one that I've seen described as "11 on a a scale of 1 to 10" where 10 equals 'catastrophe.' All of the focus has led to widespread public awareness on an international level of what Heartbleed is, and why people need … [Read more...] about Don’t let your #heartbleed over web security
The Hobson and Holtz Report – Podcast #751: April 14, 2014
Intro: FIR Interview with Critical Mass coming, no reports this week from Dan York (get well soon, Dan!) or Michael Netzley; Quick News: FTC investigation of Cole Haan offers insights into how to run a Pinterest contest, Staples wants to bring 3D printing to the masses, journalists are mining Whisper and other secret-sharing apps, report says 44% of Twitter accounts have never sent a tweet; Ragan promo; News That Fits: A journalist's jaundiced view of the value of PR highlights the good, … [Read more...] about The Hobson and Holtz Report – Podcast #751: April 14, 2014