The Hobson and Holtz Report – Podcast #734: December 16, 2013

FIRIntro: A great week for FIR content – 3 new interviews posted, new interview coming, book reviews coming; FIR Podcast Network News: Chuck Hester’s second episode posted, new podcast “FIR Presents Thought Leadership with Mitchell and Michael” soon with Mitchell Levy and Michael Procopio; we’ll be re-booting the FIR presence on the social web as we begin our 10th year in January 2014: more news soon;

Quick News: Millions of books and images going digital and online: what the National Library of Norway and the British Library are doing; Internet of Things devices will dwarf number of PCs, tablets and smartphones; bots now ‘account for 61% of web traffic’ says research report; Instagram direct messaging holds opportunities for brands; Ragan promo;

News That Fits: Four rules for handling a public safety crisis situation (and others); Michael Netzley’s Asia Report: two thought-provoking campaigns about language and stereotypes, and more; do you have a mobile recruitment strategy?; the Media Monitoring Minute with CustomScoop; listener comments in audio and from the FIR Podcast Community on Google+; is Facebook screwing social marketers again?; Dan York’s Tech Report on Jetpack, Instagram direct messaging, and more; what did WestJet get from its ‘Christmas Miracle’?;

Music from Night Bright Colors; and more.

Listen Now:

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years,; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at

For Immediate Release: The Hobson and Holtz Report for December 16, 2013: A 91-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all podcasts in the FIR Podcast Network, subscribe to the “everything” RSS feed. To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday December 23…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

Comments are closed.