If you want evidence that digital and print publications can live together very nicely in the midst of continuing change and declines in circulations and advertising revenues for printed newspapers, look no further than the Financial Times. In July 2012, the paper reported that, for the first time, digital subscriptions had surpassed print subscriptions. And in an email today, the FT told me that paid readership - print and digital - is the highest in the paper's 125-year history at almost … [Read more...] about On a digital roll at the FT
Archives for November 2013
Are you of the school of thought that changing organization culture is a complex, linear, time-consuming process, one that typically would take years to plan and execute? A process that requires courage to break down silos and is firmly a leadership-derived and -driven one, requiring significant commitments of time and energy from the C-suite? Turn that idea around and see the concept of 'culture change' from a different angle. A concise post in the Harvard Business Review blog shines a … [Read more...] about How to accelerate culture change
Intro: Another new show is coming to the FIR Podcast Network: Linked Conversations with Chuck Hester; we're interviewed for Inside PR; Shel interviewed for GaggleAmp's podcast; listener survey update; upcoming FIR Interview podcasts with Andrew Grill, Global Social Business Partner at IBM, formerly CEO of Kred, on defining social business, and with Sharam Fouladgar, founder of AirPR, on his new PR-focused enterprise; Quick News: How Twitter's new Custom Timelines can be used for brands, have … [Read more...] about The Hobson and Holtz Report – Podcast #730: November 18, 2013
Using Twitter as a channel to engage in public conversation is a tactic that's been employed by a number of large organizations in high-profile examples over the past few weeks. Focused around a hashtag - a word or single-word phrase starting with the '#' symbol - such 'tweet chats' can be an effective method of articulating perspectives and opinion on topics of interest to you and your audiences, be they customers, investors, employees, the mainstream media, etc. They also let you surface … [Read more...] about Beware lack of Plan B in a Twitter hashtag chat #AskJPM
The FIR Podcast Network is pleased to announce a new podcast focused on getting the most from the LinkedIn business network that will begin later this month. Presenter Chuck Hester explains... I've known Shel Holtz and Neville Hobson for many years, and have enjoyed hearing - and learning from - For Immediate Release from the beginning. So, when they suggested that I host a podcast about LinkedIn for the FIR Podcast Network, I was honoured. You see, I've been a speaker, author and … [Read more...] about Introducing "FIR presents Linked Conversations with Chuck Hester"