In today’s professional development landscape, a major educational imperative for PR practitioners, marketers and others involved in online engagement is knowing how to find influential voices across the social web: what to look for, where to focus your attention, what tools are there to help you, and where do you…
Earlier this year, Google announced a new feature for search – conduct a search with your voice in the Chrome browser. To conduct a conversational search, you’d fire up Google Search; if you saw a little microphone symbol in the search box, you could click on it to activate the…
The idea of an organization being a “social business” is one that’s been talked about for the past few years, and acted upon by many businesses, especially large enterprises. While social business has quickly captured imaginations with many people, the term itself hasn’t universally caught on, perhaps because of the…
Intro: FIR Listener Survey update; FIR Interview with Andrew Grill coming November 25, with Sharam Fouladgar early December; newest addition to the FIR Podcast Network this week: Episode 1 of “AllthingsIC with Rachel Miller”; FIR Contest: win a copy of ‘Age of Context’ thanks to the CIPR – 5 copies…
Retail banking in the UK is set for a radical change in how customers use branches, and what their experiences are like, over the next five years. The Telegraph reports that some major banks are thinking about introducing “express” branches, similar to self-service checkouts in supermarkets. These smaller outlets would…
If you want evidence that digital and print publications can live together very nicely in the midst of continuing change and declines in circulations and advertising revenues for printed newspapers, look no further than the Financial Times. In July 2012, the paper reported that, for the first time, digital subscriptions…
Are you of the school of thought that changing organization culture is a complex, linear, time-consuming process, one that typically would take years to plan and execute? A process that requires courage to break down silos and is firmly a leadership-derived and -driven one, requiring significant commitments of time and…
Intro: Another new show is coming to the FIR Podcast Network: Linked Conversations with Chuck Hester; we’re interviewed for Inside PR; Shel interviewed for GaggleAmp’s podcast; listener survey update; upcoming FIR Interview podcasts with Andrew Grill, Global Social Business Partner at IBM, formerly CEO of Kred, on defining social business,…
