Intro: First episode of FIR On Strategy with Andrea Vascellari published, new FIR Speakers & Speeches podcast posted with Shel Holtz on social visual communication, FIR Interview with Robert Scoble and Shel Israel on ‘Age of Context’ coming on October 1, FIR mobile app available on 3 platforms: iOS, Android and Windows 8/Windows Phone;

Quick News: Pinterest introduces Article pins, self-publishing could become a $52 billion business, Klout introduces Cinch, Lloyd’s List to become a digital-only newspaper; Ragan promo;

News That Fits: 6 lessons for content marketers from digital-first magazine leaders; Michael Netzley’s Asia report: will Chinese companies begin to build global brands?; marketers lack confidence in their own digital abilities according to Adobe’s ‘Digital Distress’ survey; the Media Monitoring Minute with CustomScoop; listener comments via audio and from the FIR Community on Google+; defining ‘brand journalism’ and assessing Ideas Lab: owned by GE but run by  Atlantic Media; Dan York reports from Krakow, Poland, on NSA citizen surveillance, and more; results of Wave 7, the world’s largest and longest-running social media survey;

Music from KA Morton; and more.

Listen Now:

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• Download the MP3 file (37.0Mb, 91:56)
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Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.

For Immediate Release: The Hobson & Holtz Report for September 30, 2013: A 92-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

• FIR #723 bookmarks on Delicious

Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

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So, until Monday October 7…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)