The latest sets of analysed data on current and next internet trends from the peerless Mary Meeker, US venture capitalist and analyst, and her colleague Liang Wu, present a buffet of valuable metrics and compelling insights into the scope of the global online world and those shaping it, evolving it and driving it relentlessly onwards. Just the summary description is compelling, giving you glimpses of the rich content within: The latest edition of the annual Internet Trends report finds … [Read more...] about Fifteen big trends for the evolving digital age
Archives for May 2013
FIR Speakers and Speeches: Livia Giulia Zuppardo on Google+ at #b2bhuddle
Many companies use social networks in their B2B marketing. According to Google, the advent of Google+ broadens the horizons for businesses by adding a social layer across all Google's services that adds identity, relationships, and sharing to the mix. In her keynote presentation at The B2B Huddle on May 2, 2013, held at Oracle’s UK headquarters, Google+ Product Specialist Livia Giulia Zuppardo presented examples of companies innovating in the social media space using Google+. She explored … [Read more...] about FIR Speakers and Speeches: Livia Giulia Zuppardo on Google+ at #b2bhuddle
The FT’s digital revolution bears fruit with fastFT
An intriguing-looking package arrived at my house on Saturday, delivered by special courier. "fastFT Markets Survival Kit," said the little pink card tied with red ribbon to the top of the square box. I knew immediately who it was from - the Financial Times: the combination of the pink-coloured card and that "FT" logotype were instantly recognizable. Opening up the box revealed some rather nice goodies (more on those in a minute) accompanied by a letter from Lionel Barber, … [Read more...] about The FT’s digital revolution bears fruit with fastFT
WordPress ten years on
Ten years ago, on May 27, 2003, WordPress was released. It wasn't the first software that enabled anyone to write their thoughts down and publish them online for the world to see. But its free and open source credentials along with its extensible plug-in architecture made it an easy choice for anyone to start blogging at a time when the landscape was dominated by blogging software and platforms that were somewhat complex to learn and most cost money. Ten years ago, I was using Blogspot, the … [Read more...] about WordPress ten years on
Good reasons to be at LeWeb London in June
In ten days time, LeWeb London takes place. The overall theme is the sharing economy; the speaker line-up is fabulous, the agenda is compelling and, so, far, over 850 people have booked to be there on June 5 and 6. This third LeWeb conference in London - to complement the winter LeWeb Paris that's been happening every year since the mid 00s - looks set to be as good as every LeWeb in recent years, and will once again feature live video events including Google Hangouts On Air that I … [Read more...] about Good reasons to be at LeWeb London in June
Crest Memorial Day cartoon way off the mark
[Update May 28:] A commenter to this post says the uproar I've described here isn't about the cartoon you see above. Rather, "the offensive picture was part of Crest's current marketing campaign stating something along the lines of 'vowing not to remember what you did on Memorial Day and never letting your smile yellow.'" If I can get an example of that campaign, I'll update this post accordingly.] The marketers for Crest 3D White teeth whitening products are having a tough time of it on the … [Read more...] about Crest Memorial Day cartoon way off the mark
The Hobson and Holtz Report – Podcast #705: May 27, 2013
Intro: The final B2B Huddle keynote podcast coming, a number of FIR Book Reviews in the pipeline, congratulations to Stephen Waddington elected CIPR President for 2014, congratulations to Eric Schwartzman on the launch of his new business; Quick News: Mercedes-Benz plan will put QR codes on cars, World Nutella Day de-kerfuffled, Speaker's wife Sally Bercow confronts the consequences of a libellous tweet, Annenberg School and the Global Alliance join forces for PR study; Ragan promo; News … [Read more...] about The Hobson and Holtz Report – Podcast #705: May 27, 2013
Guardian to launch new platform to streamline access to web content
News that The Guardian newspaper is planning to aggregate its presence on the web under a single entry point, theguardian.com domain, is an interesting milestone for a mainstream medium whose innovation in extending its presence and brand beyond its traditional printed newspaper origins in the UK makes it a stand-out among mainstream publishers. A web address change may not seem like that big a deal. But if you're a content publisher putting out the type of content online that attracts … [Read more...] about Guardian to launch new platform to streamline access to web content